Executive Cover Letter Example

Let’s face it: landing a position in the C-suite is a big deal. And a half-baked application just won’t cut it. For an executive role, you need laser focus, leadership and confidence that radiate from your resume and cover letter the moment a hiring manager (or top-level decision-maker) begins to read them.
The job search for an executive comes with unique challenges. You may be applying for a position with a former employer or upon recommendation from another professional contact. Maybe you’re an outsider competing against a few internal candidates. Whatever the situation, your application will need to be near-perfect to have a chance at your executive level dream job.
When applying for an executive role, you’ll be up against dozens of highly-qualified candidates, each with executive resumes full of impressive work histories. So how can you show you have what it takes to out-perform them all? A great cover letter can make all the difference in proving your ability to lead a company to success.
Resume.io is committed to helping you land the perfect position with a professional cover letter and exceptional resume. Our tools, tips and templates are expertly-designed to help even the most advanced candidates make a great first impression.
This executive cover letter example along with our free sample cover letter will:
- Explore the unique challenges of cover letter writing for executives
- Offer free examples, samples and templates to help you avoid common mistakes
- Explore the power of storytelling to help you beat out even the most qualified applicants
- Help you harness your unique advantages to impress the employer and land the interview!
So how do you craft an executive cover letter that will get you into the C-suite? Let's get going right now to show you how (you can also check out our library of 125+ cover letter examples).

Best format for an executive cover letter
Primary purpose.
If you’re applying for an executive position, this likely isn’t your first rodeo when it comes to applications, human resources and job interviews. Nevertheless, the stakes are as high as possible this time – your cover letter must be exceptional in every way in order to beat out the best of the best.
Just because you have years of experience doesn’t mean your cover letter should be long and winding. In fact, the one page (about 200 to 400 words) rule of cover letter writing still applies to your document. The difference is, while a lower level applicant may get away with a few rambling sentences, every single word of your executive cover letter must be precise and carefully chosen to build a picture of you as the ideal candidate.
Is a standalone resume ever enough?
If you’re applying for an executive position upon professional recommendation or within a company where you’ve worked, you may not have a formal job application to refer to when questions arise. You may be left wondering if submitting just your resume is sufficient to land the job. Does a hiring manager want to read your cover letter even if they already know you?
The beauty of a well-crafted cover letter is that it’s never one-size-fits-all. Already have a great working relationship with the HR team? Address the letter recipient by first name and use a professional yet friendly tone to remind them of the success you’ve brought the company. Conversely, if you’re completely new to the employer, your cover letter can serve as the perfect introduction, making a hiring manager wonder why you hadn’t crossed paths before.
In short, a cover letter is the perfect opportunity to either build on the connection you already possess or make a great first impression and leave a hiring manager wanting to learn more. That’s why we don’t recommend submitting a resume without one. For an executive position, you’ve only got one chance to put your best foot forward so why not use all the tools at your disposal?
Secondary purpose
When you’re up for an executive level position, you already know that your competition is fierce. Other applicants have been working their whole lives for this moment, hoping and praying that this time they’ll finally land that top leadership role. In order to outshine them all, your cover letter can’t miss a single opportunity to impress.
An executive cover letter must be crafted with care. Every sentence must add to the intrigue about who you are as a person and what you can bring to the table. Use the job description, social media and other research about the company to truly understand their mission and framework. Then, offer your most impressive accomplishments and your visions for leading your potential employer into the future.
While lower-level positions may need to demonstrate a penchant for learning quickly or following instructions, the executive is the one steering the ship. Your cover letter is the moment to be bold instead of modest by putting your biggest and brightest ideas on display.
By creating a compelling cover letter that piques a hiring manager’s interest and addresses the company’s exact needs, you’ll come across as a natural fit – someone who should have been making executive decisions from the very beginning. In that sense, a cover letter is your secret weapon to maximize your chances of landing the position even in a crowded pool of applicants.
Tailoring your cover letter for success
The idea of a generic, fill-in-the-blanks cover letter for an executive is enough to make any hiring manager smile – and not in a good way. How can a candidate be trusted to make the most important decisions in the company if they can’t even craft a unique application? You may want to turn to sample sentences and examples for advice when crafting such an important document – and you should! Just make sure that your final product is highly customized for the exact position and company you are applying to.
An executive cover letter must show a deep understanding of the company needs and workflow with examples of previous successes that clearly meet those demands. Your personality and leadership style should also be a clear component of your cover letter.
Resume.io’s executive cover letter sample is meant to give you a base to work off of, but don’t be afraid to spend more time crafting a cover letter that is uniquely yours.
Your cover letter is an executive summary. You need to state your case in a concise manner. This means taking care of the formatting and structure of your letter.
The format of an executive cover letter should contain the following elements:
- The cover letter header
- The greeting / salutation
- The cover letter intro
- The middle paragraphs (body of the letter)
- The ending paragraph of your cover letter (conclusion and call-to-action)
The format of a librarian cover letter should cover the entire basic picture of how you run a library’s day-to-day operations. It is easy to gush about your love of literature, but if you do not state how you run the operations, or balance the books, doubts will quickly surface about your impact. The cover letter sample at the end of this paragraph provides a good illustration of this dual approach.
The comprehensive cover letter guide offers more general advice about how to go about compiling cover letters, but below you will find specific advice on how to maximize the effectiveness of each specific letter paragraph and section.
This executive cover letter example gives you an overall idea of how this part of your application should sound:
Dear Mr. Hindmarch,
Having led consumer delivery businesses for the past two decades, I have overseen the rise of mobile app led business models and been at the forefront of using social channels for customer acquisition and engagement. When reliable service is your business, new customers will only consider working with you if you can shout about how great you are.
The Executive role at Just Deliver is timely as I have recently exited my last business and, after a period of garden leave, I am ready to get back into the industry. In both previous leadership roles I have had full P&L responsibility with direct reports in Sales, Marketing, Operations and Finance.
After a degree in Logistics Management at Ohio State, I worked my way up the management ladder for eight years at Stork Delivery, primarily in Sales and Marketing divisions, but then moved to Swifts, working as Operations Director for two years and after a management buyout became Managing Director.
- My achievements in the two years leading Swifts were considerable:
- Grew customer base by 120% - from 500 to 1,100 with revenue growing by 140%
- Expansion was driven by new territory development. Organic LFL sales growth +18%.
- Developed No1 rated mobile app and award-winning customer engagement portal.
- Grew a team of 45 employees to 100+ improved staff retention from 65% to 85%
I see that regional expansion ranks top of your growth agenda and I hope that my experiences will prove useful. Marketing visibility is critical when you are entering a new territory and I would love to share some of my social media playbook secrets should we have the opportunity to sit down for a chat.
Your leadership team have a reputation for innovation and customer focus and I would be honored to work with them to take the business to the next level.
Looking for more ideas before you get started? Have a glance at our other Business & Management cover letters:
- Manager cover letter sample
- Business Analyst cover letter sample
- Project Manager cover letter sample
- Product Manager cover letter sample
- Consulting cover letter sample
- Project Coordinator cover letter sample
- Executive Assistant cover letter sample
- Supervisor cover letter sample
- Assistant Manager cover letter sample
- Business and management cover letter sample
- Program Coordinator cover letter sample
- Brand Manager cover letter sample
- McKinsey cover letter sample
- CEO cover letter sample
- Store Manager cover letter sample
- Quality Assurance (QA) cover letter sample
- Business Development Manager cover letter sample
Cover letter header
Your cover letter header occupies the prime real estate at the very top of your document. Because of its prominent position, the header serves two purposes. The first is to identify your document with your name, contact information, social media like LinkedIn and any other vital information in case a hiring manager wants to contact you.
The second role of your header is to create attractive formatting that makes a statement. For an executive role, you’ll want to pay careful attention to the message sent by your visual presentation. You’ll want to convey a sense of authority and confidence while still conforming to the employer’s image.
The goal of this section: Keep your name and contact information right at the top of your document in case a hiring manager wants to get in touch. Create an attractive and deliberate format that conveys your personal style while still fitting in with the employer’s branding.
Align document styles!
For executive-level candidates, professional formatting isn’t just a bonus – it’s a requirement. One of the most important steps you shouldn’t miss when crafting your application is aligning the document styles of your cover letter and resume. By creating a consistent look and feel for your documents, you’ll present yourself as the complete package – someone who knows the importance of image and branding.
Crafting a polished format doesn’t have to be a pain. Cover letter and resume templates are specifically designed to take the stress out of the process. Within Resume.io’s template library, you can choose the design that best matches your industry, potential employer and personal style, then customize it to make it your own, all in a few clicks.
Cover letter greeting
Your cover letter greeting serves an important role in setting a friendly and respectful tone for the rest of the letter. As mentioned earlier in this example, you can customize your greeting based on your level of familiarity with the company or the hiring team. If you’re not exactly sure what’s most appropriate, err on the side of caution with the simple and professional “Dear” followed by the correct salutation and last name of the letter recipient.
The goal of this section: Create a personal connection by addressing the letter recipient by name with the greeting that’s most appropriate for your existing relationship.
The importance of names and addressed greetings
We can all recall a time when we felt embarrassed to have forgotten someone’s name. It's an equally uncomfortable feeling when someone who should know your name doesn’t bother to use it. Names are important. Using someone’s name shows that we care and that we are attentive. And the evidence is not just anecdotal – research has shown that humans have a positive neurological reaction upon hearing their own names.
For an executive cover letter, addressing your letter recipient by name (whether that be the hiring manager or someone else) is practically a must. While entry-level applicants might get away with “Dear Hiring Manager,” it’s rather poor form for an executive candidate. It might take some web research or a call to the front office, but it’s a good idea to do the extra legwork to make sure your cover letter is properly addressed.
If for some reason you’re sure you can’t or shouldn’t address the recipient by name, you’ll want to opt for a collective greeting instead. “Dear (Company Name) Hiring Team” or even “Hiring Family” can work well.
Cover letter introduction
In some ways, your introduction is the most important part of your cover letter. If you can’t differentiate yourself and spark a connection, a hiring manager is likely to pass on your application before they even finish reading your opening paragraph. For an executive, this is not the time to play it safe. Keep a professional tone, but lead with your boldest idea, most impressive achievement or better yet, a captivating story that culminates in the success of your vision. Keep the introduction brief so that you can easily lead the reader into the body section.
The goal of this section: Create an interesting and impressive opening sentence that immediately makes you stand out from other candidates and pulls a reader into the rest of your letter.
The resume sample text below jumps right in with a summary of this executive's career including a highlight.
Cover letter middle part (body)
Your cover letter body section is where you’ll carefully lay out all the reasons why you’re the perfect fit for this particular executive role. Limit yourself to just a handful of your strongest arguments and make sure to back up your achievements with specific numbers, facts or timeframes. This section should contain only the most relevant examples based on the position you’re applying for. The STAR method may be able to help: first list a Situation, then the Task required, your Action and the ensuing positive Result.
For an executive role, your ideas and vision for the future of the company are paramount to the position. Without coming across as condescending or presumptuous, describe your ideas and vision for leading the business forward.
The goal of this section: Lay out your most relevant and impressive achievements using the STAR method, describe your strategies and ideas for future company success.
The bullet points in the cover letter sample text below serve to break up the text and focus attention on big achievements.
How to close an executive cover letter (conclusion and sign-off)
Your cover letter conclusion’s primary job is to house your Call to Action. While this strategy works for candidates of all levels, executive applicants shouldn’t be afraid to be clear about their intentions. Express your enthusiasm for discussing the position further and invite a hiring manager to contact you for an interview. You may even want to leave your contact information again here, space permitting. Don’t forget to thank the reader for their consideration.
Then finish your letter with a signature that matches the tone of your greeting and the rest of your letter. “Sincerely,” “Best regards” and “Warm regards” can all work well.
The goal of this section : Create a clear and confident call to action that invites a hiring manager to contact you for an interview, use a professional and appropriate signature to finish your letter.
The cover letter sample conclusion below explains the applicant's interest in the position and ends with a call to action.
Writing psychology – cover letter tools and strategies
While an executive cover letter will need to be adapted to the exact position, industry and company, there are a few qualities that anyone in a leadership role must express:
- Confidence: Imagine if the passengers found out the captain wasn’t confident about sailing the ship. An executive needs to hold tight at the helm even in stormy weather. Display confidence and know-how in your tone, without braggy unnecessarily.
- Strategy: An executive sees the bigger picture and takes calculated risks to progress the business. Make sure the final body paragraph expresses your vision and plan to ensure growth.
- Teamwork: An executive might be in charge, but that doesn’t mean they work in a bubble. Professional communication and expert listening skills are vital to the success of any upper level employee.
- Management: Great organization skills, an ability to delegate tasks and conflict resolution are the executive’s secrets to minimizing friction within the company. Make sure your cover letter demonstrates how your management style meshes with the business’s goals and needs.
Sharing your professional story
Standard advice for job seekers is to impress recruiters with their achievements by using numbers, facts and figures to show what they can bring to the company. While the same advice certainly applies to executives, there are a few key differences.
First of all, you’re going to be up against plenty of other candidates who possess a laundry list of successes. They will likely layout out their achievements with key bullet points. They will share examples of their impressive work experiences and write with impeccable grammar and spelling.
If you want to win the job as an executive, you need to go above and beyond. Your cover letter shouldn’t rehash what’s on your resume. It should offer new details and a surprising behind-the-scenes look at how you effectated change. Don’t be afraid to share challenges you faced and the ways in which you overcame them. An executive position is not about being a rote cog in the wheel, it’s about leading the team with charisma and determination. Your executive cover letter should paint you as an individual – someone who fits in with the company but isn’t afraid to pull in a new direction.
The psychological power of storytelling
It’s a well-established fact that humans are hardwired to respond to great storytelling. Advertising agencies have been capitalizing on this fact for years (just think of an old Super Bowl commercial you still remember – it probably has some sort of emotional twist).
Hiring managers are just as human as anyone else. A cover letter that pulls back the curtain to reveal the secrets of your success can quickly make you the top choice when compared to candidates who churn out profits without a personal connection. Of course, the stories you choose to tell should be favorable, optimistic and relevant for the company’s tone and professionalism. A personal anecdote is usually best placed in the introduction paragraph where it can immediately catch a hiring manager’s attention and differentiate you from the start.
Executive cover letter format and common mistakes
Little errors can spell the demise of any application, but for executive candidates the stakes are much higher. Pay extra attention to avoid these common pitfalls before you submit your cover letter:
- Spelling and grammar mistakes: Typos and incorrect sentence structure are hardly excusable at such a high level. They make a hiring manager wonder if you pay attention to detail or if you can be trusted to communicate professionally once hired. Use spell check rigorously and ask a friend to proofread before you submit.
- Sloppy formatting: Poor visual presentation instantly dashes your credibility and makes you look uninterested in actually landing the position. Go the extra mile by using an expertly-designed template or another professional aid.
- Poor tone: Striking the balance between arrogant and confident can be tricky. And being too modest might give the impression that you lack leadership qualities. Make sure to back up your achievements with numbers and statistics or ask someone you trust to evaluate the tone of your cover letter.
- Generic letter: An uncustomized cover letter full of copy-paste sentences and general qualities will likely do you in before the end of the first paragraph. An executive cover letter needs to show a deep understanding of your potential employer’s challenges, goals and tone from the top of the page right down to the signature.
Key takeaways
- A cover letter is an essential component of any complete executive application since it’s the best place to share the achievements, personality and vision that will help you lead the company forward.
- Your executive cover letter must be well researched and highly tailored for the company’s goals and objectives.
- Make sure to include your perspectives and vision for moving the business forward towards the end of the body section.
- Don’t just recite achievements from your resume – use your cover letter to provide interesting new information, make a personal connection and tell a story about your success.
- Make sure your visual presentation is as sharp as your writing by aligning your cover letter and resume styles.
With resume.io’s advanced tools, you can create a perfect cover letter in no time at all: use our machine-learning writing suggestions, recruiter-approved templates and professional designs to craft your stand-out Executive Pitch!
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Home Cover Letter Help Best Cover Letters of 2022
Best Cover Letter Examples of 2022 & Why They’re So Good

Scroll down to see eight of the best cover letter examples we’ve found in 2022, and learn what makes them great. Then use what you learn to make your own great cover letter.

The 8 best cover letters of 2022
Below are eight of the best cover letters our team has seen so far this year. While these cover letters might not work in every situation, they all have standout features that are easily adapted to any cover letter.
So take inspiration from these unique cover letter examples . Then copy (or download) the best cover letter template , and learn about how to write the best cover letter and the best cover letter format .
Using these resources to write your own cover letter will improve your chances of landing an interview (and hopefully the job too).
1. The professional cover letter
In this great cover letter example, the applicant landed a job by proving they had the required project management skills and experience with highlights from their career:
Why this is a good cover letter example
From the start, the applicant knows how to address a cover letter properly, referring to the hiring manager by name, rather than using the generic “ To Whom It May Concern .”
Then, the candidate introduces some of their basic qualifications, and establishes a personal connection to the organization. Doing so shows the hiring manager that the candidate did their research and cares about the needs of the company.
Following a great introduction, the candidate includes a list of job-relevant accomplishments . This list makes the candidate look perfect for the specific role they’re applying to fill.
2. The funny cover letter
This clever cover letter from former ESPN anchor Kenny Mayne is one of the best examples of how to land a job with a joke:

Submitting a cover letter like this one is a bold move, and wouldn’t work in most situations. But sometimes a little (or in this case, a lot) of confidence can go a long way.
Kenny’s clever take on the traditional cover letter caught the attention of ESPN executive John Walsh, and landed Mayne his dream job in sports media.
We don’t recommend you send a cover letter like this to employers, but it’s an excellent example of how, in the right circumstances and with enough confidence, a cleverly written cover letter can get you hired.
3. The most-improved cover letter
Below is an improved version of a wordy cover letter . The applicant discovered it in their email outbox years after submitting it, and sent it to experts to rewrite it as an experiment.
The result? Their cover letter now does a great job of selling their passion for the job, despite a lack of experience:

The candidate’s original cover letter was difficult to read because of its length and unimpressive content that didn’t highlight their qualifications. It simply repeated bullets from their resume’s work experience and didn’t show their interest in the position.
The redone version, on the other hand, has concise paragraphs and an impactful opening line, making it much easier to read. And it highlights the candidate’s passion for the specific position they’re applying to fill.
Ultimately, this updated cover letter is much more likely to hook the hiring manager and help the candidate score an interview.
4. The fun-loving cover letter
This cover letter is an ideal example of how to balance professionalism with humor:

The candidate starts their cover letter by expressing their enthusiasm and summarizing their main qualifications, all in a fun, informal tone.
Additionally, they manage to balance their humor with substantial information about their professional achievements. This way, the hiring manager stays engaged and comes away with a good idea of the candidate’s skills and experience.
However, this approach isn’t for everyone. Adding some humor to your cover letter is a great idea if you’re applying in more casual fields like social media management. But you should avoid informal language when applying for positions in formal industries like law or accounting, because employers in these industries expect a traditional cover letter.
5. The short and sweet cover letter
This cover letter uses a simple, to-the-point approach:

This short cover letter doesn’t waste any time explaining why the candidate is a good fit for the nursing position they’re trying to land. In a few concise paragraphs, the candidate states their interest in the position and confidently summarizes their professional achievements.
While cutting down on the details doesn’t work for every application, in this case the applicant knows exactly what the employer is looking for. The candidate then addresses that need directly, saving the hiring manager the work of finding the information they want in a long cover letter.
6. The unique cover letter
This sales cover letter is one of the best examples we’ve seen of how to mix creativity with professionalism:

In an industry as competitive as sales, you need your application to be convincing and memorable. This candidate takes that lesson to heart.
Starting with an unusual cover letter introduction helps this job seeker immediately set themselves apart from more traditional competitors. Then, they move into a convincing sales pitch about their relevant skills and qualifications.
Also, they present their most impressive accomplishments in an easy-to-read, eye-catching cover letter format by using:
- a numbered list
- bolded paragraph headers
- italic text to emphasize the names of their past companies
By putting a unique twist on the cover letter and backing it up with a summary of their professional background, this candidate crafts a cover letter that’s both memorable and convincing.
7. The video cover letter
Here’s a perfect example of a video cover letter:
This applicant’s video cover letter works because they:
- show examples of their work
- clearly structure it with an introduction, 3 reasons they should be hired, and a compelling conclusion that summarizes their target work environment
- include links to their contact information and portfolio
But when you submit a video cover letter — whether the job ad requests it or to stand out from other applicants — always send a traditional cover letter as well. Sending a written cover letter prevents hiring managers who prefer to read about your qualifications from ignoring your application.
8. The young applicant
This adorable cover letter probably didn’t land the applicant a job, but we have to give them credit for trying:

What this young candidate lacks in experience (or legal working age), they make up for in enthusiasm.
And they even provide real-life examples of why they think they’re qualified to manage the National Railway Museum. The best cover letters always have examples and hard numbers that prove the applicant can produce results.
The best cover letter template
Here’s the best cover letter template you can use to write your own. Either download it as a free Word file or copy and paste the text version, and fill in the blanks (marked with brackets) with your information:

Download Best Cover Letter Template (MS Word)
Best Cover Letter Template (Text Version)
(123) 456-7890 | [email protected] | www.linkedin.com/in/your.name/
[Today’s Date]
[Hiring Manager’s Name] [123 Company Address] [Company’s City, State, Zip Code] [(xxx) xxx-xxxx] [[email protected]]
Dear [Mr./Ms./Mx.] [Hiring Manager’s Last Name],
I was excited to see your listing for the [Position Name] position at [Company Name] on [Website Name] recently. As a dynamic [Your Occupation] with [# Years] of professional experience doing [Primary Work Task] to drive results, I’m confident that I’d be an asset to your team.
Your job listing mentions a need for someone knowledgeable in [Area of Expertise], which is an area I have extensive experience in. I’m currently employed at [Current Company Name], where I’ve honed my skills doing [Relevant Tasks Performed]. While employed here and at other companies listed on my resume, I have successfully:
- [ Action verb ] [achievement #1, including hard numbers and examples for context]
- [Action verb] [achievement #2 with more data and examples]
- [Action verb] [achievement #3 with more data and examples]
I’m confident that my track record of excellent work ethic, unparalleled attention to detail, and knack for [Relevant Skill] will make me an immediate asset at [Company Name] and let me contribute to your success.
I look forward to discussing the [Position Name] position and my qualifications with you in more detail. I’m available to talk at your soonest convenience. I’ll be in touch next week to follow up, just to make sure you’ve received my application.
Thank you so much for your time and consideration.
[Your Name]
Why this is the best cover letter template
This is a great cover letter template because it has:
- professionally designed formatting that makes your application stand out
- bracketed writing prompts that tell you exactly what to write to impress hiring managers
- bullet points for readability
- a link to a matching resume template (also free to download) in the Word version
How to write the best cover letter
There’s no single right way to write the best cover letter, because no two applicants or job ads are exactly the same. But here are some general guidelines to help you make the best cover letter for your target job with your relevant skills and experience:
- Start with a catchy first sentence that shows your passion for the work, a bit of research about the company, or some appropriate humor
- Include relevant hard numbers and examples that show you’re a perfect fit for the job
- Finish with a strong conclusion that thanks the hiring manager, requests an interview, and lists your contact information (again, for the reader’s convenience)
The best cover letter format
An excellent cover letter uses business letter formatting with:
- your name and contact information at the top
- the hiring manager’s name and company contact details
- a salutation addressing the hiring manager by name
- 3–4 paragraphs and a bulleted list
- a polite sign-off (like “Sincerely,”) and your name
Every structural detail of the best cover letters is also optimized, including:
- margins : adjusted between ½ and 1 inch to space information evenly on the page
- line spacing : set to between 1 and 1.5 spaces so your text isn’t too spread out or overly crammed together
- font : chosen for readability and professionalism (Calibri and Georgia are examples of the best fonts for resumes and cover letters)
- font size : set between 10 and 12 points for easy reading
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Written by Aaron Case, CPRW
Aaron Case is a Content Specialist & Certified Professional Resume Writer (CPRW) at Resume Genius, where he loves writing resume and cover letter tips that give job... more
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- Cover Letter Examples
- Executive Cover Letter Examples & Format for a VP Position
Executive Cover Letter Examples & Format for a VP Position
You can make a business operate like a machine. The truth is executives do a little bit of everything. How to put it in an executive cover letter? Find out!

As seen in:
More than 50% of hiring managers expect a cover letter attached to a resume.
In 5 minutes, you’ll learn how to write an executive cover letter that will show the board members you can think like the CEO.
So without further ado—
Here are the best tips on how to write a cover letter for an executive, step by step.
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Sample cover letter for a resume— See more cover letter examples and create your cover letter here .
Even with the best executive cover letter in place, you still need a topnotch resume to land an exec job. See our executive resume writing guide here: Executive Resume: Samples and Writing Guide.
Considering similar positions too? See other cover letter examples for jobs in your industry:
- Marketing Manager Cover Letter Sample
- Project Manager Cover Letter Sample
- Manager Cover Letter Sample
- Operations Manager Cover Letter
- Executive Assistant Cover Letter Sample
- Sales Cover Letter Sample
- Retail Cover Letter Sample
- Office Manager Cover Letter Sample
- Business Cover Letter Sample
- Law Firm Cover Letter Sample
- Cover Letter for Internal Position Sample
Want to explore your options further? See our full selection of cover letter examples for every career: Sample Cover Letters.
Executive Cover Letter Sample
Charles Pritchett
Marketing Executive
780 Corona St.
Manchester, NH 03102 987-675-9714
[email protected] linkedin.com/in/charlespritchett707 New York, 6/17/2019
Mr. Brian O'Hara
Head of Human Resources
Magnetic Pear, Inc.
7049 Saxon St.
Brooklyn, NY 11207
Dear Brian,
As a longtime fan of Magnetic Pear's pursuit of growth and efficiency, I was excited to see your executive opening. With my experience cutting costs by 21% via implementing lean sales initiative, I think I can help Magnetic Pear achieve its mission and financial objectives.
I know that the critical project for this role will be to spearhead Magnetic Pear's marketing activities. While working at Northwest Passion, I designed and implemented a top-of-the-line media strategy to acquire performance data across 9 marketing channels. This helped identify profitability and scalability for each channel, which ultimately led to the growth of our mobile subscribers by 300%. I also engineered a marketing channel incentive program based on a monthly commitment model, which accelerated the company's growth by 23%.
The industry-famous Magnetic Pear's emphasis on performance-driven leadership is why I'm also excited about this opening. I'd love the opportunity to further my professional growth while translating the skills I've acquired over the years into boosting all major KPIs for Magnetic Pear.
Can we schedule a call next week to discuss cutting costs and streamlining processes for Magnetic Pear?
Sincerely, Charles Pritchett
P.S. I would value the opportunity to show you how I can grow Magnetic Pear’s growth by 23%.
You’ve just seen a solid executive cover letter sample that blows the competition out of the water. Read on for a breakdown of how to write yours.
Executive Cover Letter Template
Here’s how to write an executive job cover letter:
1. Use the proper executive cover letter format
- Stick to one-inch margins on all sides.
- Go with single or 1.15 line spacing.
- Pick a classic font and make it 11pt or 12pt.
Read more: The Best Cover Letter Format
2. Create a professional cover letter header
- Place your name along with contact info in the top-left corner.
- Write down your number, email, and LinkedIn (you can also list other social media handles if applicable).
- Write your city and put the date below it.
- Pen the addressee's contact info.
If you don't know the hiring manager's name, check the company site, or snoop around their LinkedIn profile. If you can't find the name, go the extra mile and call the receptionist.
Read more: How to Address a Cover Letter
3. Start with a personal greeting and a catchy first paragraph
- Greet the addressee with “Dear” followed by their first name.
- Mention the role you want to fill.
- Drop a significant achievement to grab the hiring manager's attention.
Read more: How to Start a Cover Letter the Right Way
4. Show you can do the job like Elon Musk
- Refer to the job description and use your past achievements to show how you can address their challenges.
- Cite several professional wins you’re proud of.
- Use numbers and percentages to make your achievements stand out.
Also, make sure you’re not making your cover letter too long: The Perfect Cover Letter Length
5. Explain why you want the job
- Drop a compliment about the company.
- Make it clear that you want this exec job and no other.
- If you manage to do the 2, you'll convince the hiring manager you plan to stick around.
6. Extend an offer and include a call to action
- Propose a call or a meeting with a suggested time.
- Reiterate what you’ll bring to the table.
Read more: The Best Cover Letter Ending Examples
7. Close with a professional sign-off
- End with your full name.
- Make it a digital copy of your signature and place it below.
- Add your basic contact details.
If you don’t hear back from the hiring manager, feel free to send a follow-up email: Job Application Follow-Up: Examples, Dos, & Don’ts
There you have it.
You’ve just learned how to write an executive cover letter that works magic.
But remember—
To land an exec job, you need a matching resume.
When making a resume in our builder, drag & drop bullet points, skills, and auto-fill the boring stuff. Spell check? Check . Start building a professional resume template here for free .

When you’re done, Zety’s resume builder will score your resume and tell you exactly how to make it better.
Thanks for reading! Now I’d love to hear from you. What do you make of our executive cover letter examples? What are your tips on writing an executive style cover letter? Drop a line in the comments. Let’s chat!

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The 12 Best Cover Letter Examples: What They Got Right

Published: February 16, 2023
Fun is not something typically associated with writing a cover letter. However, with a few tweaks, writing one doesn’t have to be a burden.

The cover letter examples below demonstrate that it is possible to have a little fun with your job search — and maybe even make yourself a better candidate in the process.
![best executive cover letter → Click here to access 5 free cover letter templates [Free Download]](https://no-cache.hubspot.com/cta/default/53/3f347702-d7e9-4e59-9fe4-be4cd7bad191.png)
What is a good cover letter?
A cover letter is used to demonstrate your interest in the role, passion for the company, and the impact you've had in previous positions. Cover letters should include a standout opening, relevant skills and qualifications, and a strong finish with a call-to-action — all within one page and unique to each application.
It may be true that only 35% of recruiters admit that cover letters do not materially influence the hiring process for them , but that doesn't mean yours has to contribute to that statistic. In fact, it might be that cover letters are deemed insignificant because so few of them stand out. Here's an opportunity for you to exercise your creativity at the earliest stage of the recruitment process.
Personalization, after all, goes beyond replacing the title and company name in each letter you send to recruiters.
What’s on a cover letter?
Before you can get started writing your cover letter, there are a few components you must have.
Greeting: A simple, but pleasant greeting to address the recruiter or hiring manager.
Opener: Write a catchy introduction that explains why you’re interested in the role.
Summary of Skills/Qualifications: This is the heart of your cover letter. It outlines your relevant experience and why you’d be a great fit for the role. You can highlight special skills, experiences, professional achievements, or education to help make your case.
Closing: In this paragraph, provide a call-to-action by expressing interest in an interview. Provide your contact information and sign-off.
What does a cover letter look like?
In addition to showing off your skills and qualifications, cover letters give you the opportunity to present a clear, concise, and compelling writing sample that shows off your personality and ability to convey ideas. Check out our fillable examples below to see how you should organize the content of your cover letter.
Customizable Cover Letter Examples
In a hurry for a cover letter example you can download and customize? Check out the ones below from HubSpot’s cover letter template kit .
1. Standard Cover Letter Example

This standard cover letter hits all the right notes: It includes a space to give a brief summary of your experience, as well as a space to delve in-depth into the specific responsibilities at your current role. You also have the chance to describe the challenges you’ve mastered at previous roles, showing that you’re capable of facing any problem that comes your way.
Why We Love It
We love this cover letter because it allows you to describe the high points of your career while still being professional, personalized, and succinct.
2. Data-Driven Cover Letter Sample

Numbers are worth a million words — or that’s how the saying should probably go (if only we could include pictures in cover letters). Citing data and statistics about your achievements at your current company is an assured way to capture a hiring manager’s attention. Most hiring managers don’t read the entire letter, so a bulleted summary of your achievements can be a powerful way to increase the effectiveness and scannability of your message.
We love this cover letter because it’s adaptable to any role. Even if you don’t work in a data-centric role, you can include any enumerable achievement. If you’re in a creative industry, for instance, you can include the number of creative assets you designed for your current company.
3. Entry-Level Cover Letter Example

Download a Customizable Copy of This Cover Letter Example
Applying to your first job can be stress-inducing, to say the least. You can increase your chances of getting that first interview by including a cover letter that explains how your education can help you succeed in the role you applied for.
Look no further than this example from HubSpot. While other cover letter samples give experienced professionals the opportunity to share their experience at length, this one gives you the chance to describe your personal and professional attributes. You can then convey how you can leverage your knowledge to help your target company reach their goals.
We love this cover letter because it’s easy and simple to use for a student who has little experience in their target industry — including those who haven’t yet completed an internship.
Looking for more? Download the entire kit below.
5 Professional Cover Letter Templates
Fill out the form to access your templates., best cover letter examples.
What does a good cover letter look like in practice, and how can you make yours stand out? We found six examples from job seekers who decided to do things a bit differently.
Note: Some of these cover letters contain real company names and NSFW language that we've covered up.
1. The Cover Letter That Explains 'Why,' Not Just 'How'
We’ve already covered the importance of addressing how you’ll best execute a certain role in your cover letter. But there’s another question you might want to answer: Why the heck do you want to work here?
The Muse , a career guidance site, says that it’s often best to lead with the why — especially if it makes a good story. We advise against blathering on and on, but a brief tale that illuminates your desire to work for that particular employer can really make you stand out.

Image Source
Here’s another instance of the power of personalization. The author of this cover letter clearly has a passion for this prospective employer — the Chicago Cubs — and if she’s lying about it, well, that probably would eventually be revealed in an interview.
Make sure your story is nonfiction and relatable according to each job. While we love a good tale of childhood baseball games, an introduction like this one probably wouldn’t be fitting in a cover letter for, say, a software company. But a story of how the hours you spent playing with DOS games as a kid led to your passion for coding? Sure, we’d find that fitting.
If you’re really passionate about a particular job opening, think about where that deep interest is rooted. Then, tell your hiring manager about it in a few sentences.
Why This Is A Great Cover Letter
This example demonstrates how effective personalization can be. The writer is passionate about the employer, drawing from her own childhood experience to communicate her enthusiasm.
2. The 'We're Meant for Each Other' Cover Letter
This cover letter example is a special one because it was submitted to us here at HubSpot. What does the letter do well? It makes a connection with us before we've even met the letter's author.
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"Content Marketing Certified" indicates the applicant has taken the content marketing certification course in our HubSpot Academy (you can take the same course here ). Our "records" indicate he/she did indeed give an interview with us before — and was a HubSpot customer.
The cover letter sang references to a relationship we didn't even know we had with the candidate.
The letter ends with a charming pitch for why, despite him/her not getting hired previously, our interests complement each other this time around.
(Yes, the applicant was hired).
This cover letter example does an excellent job of building rapport with the employer. Despite not getting hired for previous roles they applied for at HubSpot, the writer conveys exactly why they are right for this role.
3. The Cover Letter with H.E.A.R.T.
HubSpot has a lot of H.E.A.R.T. — Humble, Empathetic, Adaptable, Remarkable, Transparent. Our Culture Code is the foundation of the company's culture, the driving force behind our mission to help millions grow better , and serves as the scaffolding for our hiring practices. Recruiters at HubSpot look for applicants that demonstrate how they embody the Culture Code and job description, paying extra attention to cover letters that are super custom to HubSpot.
In another HubSpot submission, a HubSpot applicant writes about how she found out about HubSpot, why she likes the company, and how her professional experience aligns with H.E.A.R.T.

HubSpot's recruiting team was impressed with her dedication to the company and how she went beyond what was asked for by linking her portfolio in her closing paragraph.
Featured Resource: 5 Free Cover Letter Templates

Download our collection of 5 professional cover letter templates to help you summarize your professional journey and land your dream job – whether it's at your first or fifth company.
Short Cover Letter Examples
4. the short-and-sweet cover letter.
In 2009, David Silverman penned an article for Harvard Business Review titled, “ The Best Cover Letter I Ever Received. ” That letter contained three complete sentences, as follows:

One might argue that this particular letter is less than outstanding. It’s brief, to say the least, and the author doesn’t go into a ton of detail about what makes him or her qualified for the job in question. But that’s what Silverman likes about it — the fact that the applicant only included the pieces of information that would matter the most to the recipient.
“The writer of this letter took the time to think through what would be relevant to me,” writes Silverman. “Instead of scattering lots of facts in hopes that one was relevant, the candidate offered up an opinion as to which experiences I should focus on.”
When you apply for a job, start by determining two things:
- Who might oversee the role — that’s often included in the description, under “reports to.” Address your letter to that individual.
- Figure out what problems this role is meant to solve for that person. Then, concisely phrase in your cover letter how and why your experience can and will resolve those problems.
The key to this standout cover letter is research — by looking into who you’ll be reporting to and learning more about that person’s leadership style, you’ll be better prepared to tailor your cover letter to focus on how you provide solutions for them.
5. The Short Story
Basha Coleman began her cover letter with a short story. The goal of this short story is two-fold:
- Detail the experience she already has with the organization.
- Stand out to the hiring team.

You'll notice that her short story follows a typical narrative arc: It has a conflict/obstacle, a turning point, and a positive outcome, all created with a goal to emphasize a theme or point. In this case, Coleman is emphasizing her existing affinity with the brand and her triumphs within the program so that she can continue on her career path.
Like the second example in our list, this cover letter does an excellent job of conveying the applicant’s existing affinity for the brand. If you are applying to a company you love, don’t be shy about showing it and explaining why.
6. The Bare Bones Cover Letter
In today's job market, cover letters aren't always necessary. Even though many recruiters won't ask for or even read them, cover letters can still be effective and convey personality to a reader. Writing a strong cover letter can help you better convey your interest in the position and company.
This template from The Balance Careers puts together the essential components of a short cover letter: excitement about the position, your qualifications, and a call-to-action for the recruiter to follow up with you. Combining these central aspects in a well-written, compelling narrative will go a long way in convincing readers to hire you.

This letter is organized and concise. The inclusion of bullet points to highlight key skills and help the recruiter skim the document is a nice touch.
7. The Breezy Follow-Up
In this cover letter, Amanda Edens is following the instructions the hiring manager gave by forwarding an email with resume and writing samples attached.

Not only does Amanda provide links to relevant writing samples that are live on the web, but she also closes with a strong final paragraph that:
- Summarizes the expertise she has relevant to the posting
- Emphasizes that she doesn't want to simply get a job but rather help the organization accomplish their goals
- The reader gets everything they need in an organized and thoughtful manner.
8. The Administrative Assistant Cover Letter
In this cover letter the candidate, Brenda, plays up her prior music industry experience to build a connection with Epic Music Group. If you have specific industry experience for the role you are applying for, be sure to highlight that.

It’s clear that she’s passionate about not only the music industry, but Epic as a whole. She’s done so much research on the company that she knows what software programs they use, and happens to be proficient in it to help convey value to the hiring manager.
This example further illustrates the importance of research. Make sure you understand the culture of the company to which you’re applying before you send a completely unfiltered cover letter — if you don’t, there’s a good chance it’ll completely miss the mark.
In just three short paragraphs, the applicant uses their company research to drive home why they are the perfect fit for the role — emphasizing industry experience as well as software knowledge specific to the company. All of this communicates that she’d be able to start with very few hiccups getting up to speed.
9. The Internship Cover Letter
Maybe you’re just getting started in your career and looking to land the right internship to gain experience in your field. In this case, you’ll need to highlight more of your educational background and transferable skills since you won’t have as much professional experience to highlight.

The cover letter above is a great example of how to emphasize your skills and accomplishments when applying to internships or entry-level positions. A few things the applicant does well:
- Highlights relevant extracurriculars and affinity networks. In this case, the applicant is applying to a business analyst position, so mentioning their involvement in a FinTech group makes sense.
- Previous internships in relevant fields: Our applicant points out that they’ve previously interned as a Business Analyst at another firm. Pointing out that they’ve done the role previously will help make their case for fit.
- Highlight other useful skills: This applicant is fluent in both English and German. If an international company or an organization needs bi-lingual support, knowing multiple languages is an asset.
This cover letter example illustrates how you can leverage your education and background to get the gig even when you don’t have much working experience. Highlighting previous internships or experience in related fields can go a long way in convincing hiring managers you’re the perfect candidate for the role.
Creative Cover Letter Examples
10. the brutally honest cover letter.
Then, there are the occasions when your future boss might appreciate honesty — in its purest form. Livestream CEO Jesse Hertzberg, by his own admission, is one of those people, which might be why he called this example “ the best cover letter ” (which he received while he was with Squarespace):

As Hertzberg says in the blog post elaborating on this excerpt — it’s not appropriate for every job or company. But if you happen to be sure that the corporate culture of this prospective employer gets a kick out of a complete lack of filter, then there’s a chance that the hiring manager might appreciate your candor.
“Remember that I'm reading these all day long,” Hertzberg writes. “You need to quickly convince me I should keep reading. You need to stand out.”
The applicant did their research on the company’s culture and executed this cover letter flawlessly. It’s funny and shows off the applicant’s personality all while demonstrating why they are a good fit for the role.
11. The Pivot Cover Letter
Making a career switch? Your cover letter can be an excellent opportunity for you to explain the reasoning behind your career change and how your transferable skills qualify you for the role.

Since the role she is applying for is more visual, it’s important to both show and tell why you’re a good fit.
This cover letter strikes the perfect balance between creativity and simplicity in design while putting the applicant's career change into context. The copy is clean, with a creative font choice that isn’t distracting from the content, but still demonstrates the applicant’s knack for design.
12. The Graphic Design Cover Letter
When applying for more creative roles, the design of your cover letter can say just as much as the words on the page. Take the graphic designer letter example below.

It’s got so much going for it:
- Pop of color
- Clean layout
- Interesting fonts
In addition to the style elements, this example also doesn’t skimp on the key skills recruiters are looking for. Using metrics, the applicant demonstrates their value and why they would be a great fit.
This cover letter thoroughly conveys the applicant’s skills and qualifications using a variety of visual elements and by emphasizing their greatest achievements.
We’d like to add another stage to the job search: experimentation.
In today’s competitive landscape, it’s so easy to feel defeated, less-than-good-enough, or like giving up your job search. But don’t let the process become so monotonous. Have fun discovering the qualitative data we’ve discussed here — then, have even more by getting creative with your cover letter composition.
We certainly can’t guarantee that every prospective employer will respond positively — or at all — to even the most unique, compelling cover letter. But the one that’s right for you will. That’s why it’s important not to copy these examples . That defeats the purpose of personalization.
Editor's note: This post was originally published in October 2020 and has been updated for comprehensiveness.

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The Cover Letter: A Powerful Executive Briefing
Members may download one copy of our sample forms and templates for your personal use within your organization. Please note that all such forms and policies should be reviewed by your legal counsel for compliance with applicable law, and should be modified to suit your organization’s culture, industry, and practices. Neither members nor non-members may reproduce such samples in any other way (e.g., to republish in a book or use for a commercial purpose) without SHRM’s permission. To request permission for specific items, click on the “reuse permissions” button on the page where you find the item.
Not all job postings require you to upload a cover letter, and some resume databases don't even allow it. But if you get the chance to do so, take it.
When you send a resume to someone directly, as an attachment to an e-mail, your e-mail acts as a cover letter and creates a first impression of you for the hiring manager. If it's not possible to e-mail the hiring manager directly, uploading your cover letter to an employer's database increases your discoverability and speaks to your professionalism and genuine interest in unique ways.
Recruiters and hiring managers see a well-written cover letter as a sign of professionalism. Taking the time to craft the letter demonstrates your genuine interest in a particular job and company and showcases your communication skills.
Let's look at a powerful and easy-to-create cover letter format: the executive briefing.
The Executive Briefing Cover Letter
When you use the executive briefing structure for your cover letter, you leverage a sophisticated but easy-to-understand format. You'll list the employer's major needs for the job down the left side of the page and the skills you have to meet those needs down the right side of the page.
You can see in this example that the executive briefing format works well because it zeroes in on important information, which makes life easier for the reader. This is an example of an HR Executive Director in the nonprofit world:
<Date>
<Selection Committee>
<Company Name>
<Mailing Address>
<City, State and Zip Code>
Dear <Selection Committee>:
As a seasoned HR Executive Director of large nonprofit organizations, I offer vast experience in all aspects of nonprofit management, including volunteer recruitment and training, collaboration with executive boards, strategic planning, public relations, and special events management. The following executive briefing highlights how my background meets your stated position requirements.
You will see how my attached resume fleshes out these details, showing a motivated professional with the skills you seek. I look forward to hearing from you and will contact you in a couple of days to arrange a time for us to meet.
Skimmable and to-the-point, the executive briefing neatly matches the applicant's skills with the employer's needs. It's easy for the applicant to write and the recipient to read—a win-win situation.
Best-selling author Martin Yate, a career coach and former HR professional, takes your questions each week about how to further your career in HR.
From big issues to small, please feel free to e-mail your queries to [email protected] . We'll only publish your first name and city, unless you prefer to remain anonymous—just let us know.
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Executive Cover Letter Examples
The ultimate guide to writing an executive manager cover letter.
Executive managers play a crucial role in large organizations by overseeing entire departments and ensuring these departments reach their business goals. To become an executive manager, you need a compelling cover letter that catches the eye of employers.
In this guide, we will teach you everything you need to know about writing a cover letter as an executive manager. Keep reading to learn all about:
- Creating a strong header & headline as an executive manager
- Personalizing the content of your executive manager cover letter
- Writing an attention-grabbing introduction as an executive manager
- Showcasing your professional value as an executive manager
- Concluding with a persuasive closing statement as an executive manager
1. Creating a strong header & headline as an executive manager
To begin your executive manager cover letter, you must first create a strong header and headline .
Starting with your cover letter header , this block of text will contain all of the essential information about who you are and what employer you are applying to.
This information includes:
- Your name and professional title
- Your professional contact information (phone number, email address, LinkedIn, etc.)
- The name & department of the company you are applying to
- The address of the company (especially important if the company has more than one location)
Here is an example of a well-formatted executive manager header
Jack Smith , Executive Manager
(123) 456-7890 | [email protected] | linkedin.com/in/jack-smith
To: Golden PR Solutions, Management Department 1234 Street Address Columbia, SC 29044
After you have successfully completed your header, your next step is to write an engaging cover letter headline that acts as a title statement and helps hook the employer’s attention.
A strong headline will always include a keyword related to the position, an eye-catching number or trigger word, a powerful adjective or verb, and a promise to the employer that the letter is written specifically for them.
Here is an example of an effective headline from an executive manager cover letter, followed by a brief breakdown of its main components
My 3 Key Successes as an Executive Manager & How I Plan to Achieve Them at Your Company
Trigger Word/Number: 3 Successes Keyword: Executive Manager Adjective/Verb: Key, Plan, Achieve Promise: Your Company
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2. Personalizing the content of your executive manager cover letter
Whenever you write a cover letter as an executive manager, it is important to highlight your attention to detail and work ethic as much as possible.
One of the best ways to indicate these professional attributes immediately to employers is by personalizing the content of your cover letter for the specific job you are applying to . To do so, you must thoroughly research the company, looking for information such as:
- What the company’s workplace culture and interpersonal relationships are like
- What the company looks for in employees (look for keywords and specific language you can reflect in your letter)
- The staff member at the company responsible for reviewing applications
Using this last piece of information, you can create a personalized greeting that addresses the person most likely to read your cover letter by name.
Here are 3 examples of personalized cover letter greetings
Dear Mr. John Doe,
- Dear Recruitment Specialist John Doe,
- Dear Mr. John Doe & the Management Team,
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3. Writing an attention-grabbing introduction as an executive manager
With your header, headline, and personalized greeting all in place, it’s time to write the introduction to your executive manager cover letter.
This introduction needs to be compelling , helping to grab the attention of the employer and ensure they continue reading. As such, your introduction should include:
- A brief overview of your professional history (years of experience, specializations, etc.)
- A statement on why you are enthusiastic about applying to this company
- A mutual acquaintance (when possible)
Pro Tip: Mutual acquaintances are powerful additions to a cover letter, as they provide the employer with an immediate and trusted professional reference. For applicants without a mutual acquaintance, use professional platforms like LinkedIn to network and connect with relevant professionals.
Here is an example of a well-written executive manager introduction
I am an executive management professional with more than 8 years of experience directing corporate communications and public relations departments. This job is the perfect opportunity for me to continue growing my career while also working with a team of talented and dedicated professionals. Your head of communications, Mrs. Jane Miller, is a former college classmate of mine and reached out to me about applying for this position.
4. Showcasing your professional value as an executive manager
Now that the employer’s attention is firmly glued to your cover letter, you must keep them interested by diving into a more thorough explanation of your best skills, accomplishments, and qualifications.
As you describe each of these, make sure the details you include are:
- Relevant : It should go without saying but your cover letter should only contain the most relevant information to the job. Make sure the skills and experience you describe are highly relevant and highlight why you are a qualified candidate.
- Quantifiable : Whenever possible, use exact numbers, statistics, or data to describe key accomplishments. This helps to show the employer the real-life value you have to offer to their company.
- Contextual : Rather than simply stating which skills you possess, give these skills greater context by explaining how you apply them within the workplace and any related accomplishments you have achieved thanks to your skills.
Here are 6 examples of skills to describe in an executive manager cover letter
- Policy development and implementation
- Onboarding procedures
- Project management
- Innovative thinking
- Budget development
- Leadership style (authoritative, delegative, etc.)
Here is an example of how to describe an accomplishment in an executive manager cover letter
As the executive manager at [Former Employer], I worked closely with multiple departments to improve inter-departmental communication. To achieve this goal, I sourced and implemented a new digital collaboration platform that enabled seamless communication and boosted overall office productivity by more than 35%.
5. Concluding with a persuasive closing statement as an executive manager
Always finish off your executive manager cover letter strong with a persuasive closing statement that encourages the employer to reach out to you.
This conclusion should include:
- An enthusiastic sentence saying you are looking forward to hearing from them
- A follow-up stating how and when you can best be contacted, as well as when you plan to reach back out
- A formal sign-off
Here is an example of a persuasive closing statement from an executive manager cover letter
I am eager to get to know your team and begin working to achieve each of your company’s core objectives. To best reach me to schedule a meeting, call me at (123) 456-7890 any weekday between the hours of 7 a.m. to 5 p.m. I greatly look forward to hearing from you and plan to reach out next Wednesday if I have not yet heard back.
With Appreciation,
[Applicant Name]
If you have ever wondered how a cover letter differs from a resume, this article will tell you everything about the key differences between the two .

Martin Poduška
Martin is a resume expert and career advice writer at Kickresume. In his five years at Kickresume, he has written nearly 100 in-depth, painstakingly researched resume advice articles and, as chief editor, he has also edited and revised every single article on this website. Tens of thousands of job seekers read Martin’s resume advice every month. He holds a degree in English from the University of St Andrews and a degree in Comparative Literature from the University of Amsterdam .
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Executive cover letter template
When you’re going for the top job at an organisation, it’s vital that your cover letter presents you as an expert candidate with a wealth of experience, confidence and ambition.
Unlike other roles or industry cover letters, yours will also need to promote your capacity as a resilient leader . Here are our top tips for nailing your next executive cover letter.
Executive cover letter example
This cover letter example is strong because it employs general cover letter writing best practice. It is neatly and clearly formatted, the contact details are correct and easily referenced, and it is within the prescribed one page limit.
For senior level or executive role cover letters, the details or specifics of your accomplishments are particularly important. You’ll likely be up against highly qualified and competitive candidates, so it’s important that you use every opportunity in your cover letter to prove your worth.
Related: Cover letter strategy
The way in which you write and communicate key messages in your executive cover letter is just as important as the actual experience and content you include, so make sure yours is suitably formatted, neat, and easy to read for every role you apply for.
What should an executive cover letter include?
- Do keep it short. One page is the maximum for cover letters, with the ideal length between 250 - 350 words, or around four paragraphs
- Do address your cover letter to the correct member/s of staff
- Do tailor or customise your executive cover letter for each role you apply for
- Do take the most impressive parts of your resume to use throughout your cover letter
- Do highlight the most influential and successful projects you’ve worked on
- Do mention board memberships, elite organisation memberships or prestigious accolades you have earned
- Do show that you’ve done extensive research about the company or organisation you want to work for
- Do end your cover letter by thanking the employer for their time
- Do always run a thorough spelling and grammar check before submitting your cover letter
Related: How to write a career change cover letter
What should an executive cover letter avoid?
- Don’t use out-dated or unprofessional contact details. Always use the most recent, most relevant, and most professional
- Don’t use company-specific language or terminology. Stick to what is known and understood at an industry level
- Don’t simply copy or rewrite your resume in your executive cover letter
- Don’t call out skills or experience gaps in your cover letter. If this needs explaining, it can be done later in your resume
- Don’t get bogged down in your past experience only. At this senior level you should include your visions for the organisation or indicate how you can achieve something new
Related: What to include in a cover letter
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15 Executive Director Cover Letters That Will Get Hired (NOW)

Executive Director Cover Letters
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CEO & Executive Cover Letter Sample
If you are searching for a job as an executive or CEO, it's important to follow best practices for executive cover letters, including proper formatting and language. Many employers are using applicant tracking systems (ATS) to sort and screen job applications, so using a writing service that specializes in executive cover letters, like TopResume, can ensure your application sails through those systems – and doesn't get tossed in the trash.

CEO & Executive Cover Letter Errors to Eliminate
As you apply to executive or CEO positions, it's important to avoid cover letter mistakes that could ruin your chances. Such errors include:
- Making unsupported claims. It's one thing to claim you're an expert at improving company profit margins and increasing revenue, but it's another to prove it. Do you have the evidence to back up your claims? You should. And it should be in your cover letter.
- It's not addressed to a specific person. Always do some digging so you can address your cover letter to a specific person. Avoid addressing your executive cover letter with “to whom it may concern” – this is an immediate red flag that you didn't take the time to research the target company.
- It's selfish. What's in it for the employer? How would hiring you benefit their company? Those are the questions your cover letter and resume should clearly answer, rather than strictly talking yourself up.
- It rambles. When applying to an executive or CEO role, it's likely you have many years of experience. However if your cover letter is borderline novel-length, it's too long. Your cover letter should be no longer than a page. Ideally, it should be somewhere between three to four paragraphs.
Do you have the cover letter that will avoid the trash pile and get you the interview? You can. Two of our resume packages (Career Evolution and Executive Priority) include cover letter writing. We guarantee you'll get 2x more job interviews within 60 days or we'll rewrite your resume for free.
The better the cover letter, the more likely the interview. Use our executive cover letter writing service today!
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Executive Cover Letter Examples in 2023
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- Downloadable Examples
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Frank Hackett
Certified Professional Resume Writer (CPRW)
Frank Hackett is a professional resume writer and career consultant with over eight years of experience. As the lead editor at a boutique career consulting firm, Frank developed an innovative approach to resume writing that empowers job seekers to tell their professional stories. His approach involves creating accomplishment-driven documents that balance keyword optimization with personal branding. Frank is a Certified Professional Resume Writer (CPRW) with the Professional Association of Resume Writers and Career Coaches (PAWRCC).
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Data from the Bureau of Labor Statistics show that top executives have a median income of $107,680 per year. Over the next decade, employment for these high-level positions will increase by over 8%. Despite these positive forecasts, you’ll still need to create a strong cover letter to complement your resume. Executive positions are highly sought after, and you’ll encounter tough competition throughout the hiring process. Developing a detailed cover letter that encapsulates your top career achievements is the best way to make an impact on the hiring manager. Below, you’ll find four examples of executive cover letters to enhance your job search.
Downloadable Cover Letter Examples
Executive Cover Letter Examples (Text Format)
Years of experience.
- Example #1 #1
- Example #2 #2
- Example #3 #3
Rebecca Diaz Marketing Vice President | [email protected] | (123) 456-7890 | 123 Address St., New York, NY 97201
January 1, 2021
Sarah Johnson Talent Specialist Accelerated Marketing Inc. (987) 654-3210 [email protected]
Dear Ms. Johnson,
As a vice president of marketing, I have over 20 years of experience defining winning strategies for multi-million-dollar digital marketing campaigns and product launches. During my time at Brooklyn Digital Marketing Inc., I identified various untapped markets and drove penetration across verticals. My expertise in aligning marketing strategy with long-term organizational goals would be a strong asset to your organization.
Accelerated Marketing Inc.’s reputation for excellence strongly aligns with my history as a results-driven executive. I am confident that my innovative approach to digital marketing strategy would benefit your company based on my career achievements:
- Managed and built the marketing department from the ground up and defined overarching strategy and vision for digital campaigns in coordination with the CEO and senior vice president
- Identified markets with untapped potential, determined core audience based on market indicators, and drove the implementation of new campaigns to drive a 200% increase in product sales
- Oversaw a department budget of $15M for marketing initiatives and strategically allocated resources to improve campaign results and efficiency
I would like to schedule an interview to discuss further how my expertise in digital marketing can help drive the success of your product campaigns. I am available at your convenience for any questions you may have.
Rebecca Diaz
Sam Waters Senior Vice President | [email protected] | (123) 456-7890 | 123 Address St., Seattle, WA 97201
Gabriel Marquez Hiring Manager Seattle Recruitment Inc. (987) 654-3210 [email protected]
Dear Mr. Marquez,
With 15 years of professional experience in the human resources and recruiting industries, I’ve led numerous staffing initiatives for large businesses with over 400+ personnel. As the Senior Vice President of Talent Recruitment Corp., I interfaced with C-level executives and client stakeholders to drive recruitment initiatives to enhance the effectiveness of multi-national organizations.
My commitment to diversity, equity, and inclusion (DEI) strongly align with the culture and mission statement of Seattle Recruitment Inc. Over the course of my career, I’ve spearheaded various diversity recruiting efforts to transform businesses. I believe that my strong track record in delivering staffing and HR solutions to clients would be an asset to your organization based on my professional achievements:
- Developed recruitment strategies for 30+ client businesses valued at $500K – $3.5M and partnered with executive leadership to evaluate organizational structure and staffing needs
- Led diversity recruiting initiatives and provided tactical leadership to transform work cultures and enhance employee engagement, which improved retention for clients by up to 30%
- Served as the point of contact for client accounts and built strategic partnerships with universities and other staffing firms within the greater Seattle area
I look forward to telling you more about how my expertise in recruiting and organizational leadership can benefit Seattle Recruitment Inc. Feel free to contact me for an interview at your earliest convenience.
Robert Cho Chief Executive Officer | [email protected] | (123) 456-7890 | 123 Address St., Boston, MA, 97201
Louis Gentile Senior Hiring Manager ArkTech Software Corp. (987) 654-3210 [email protected]
Dear Mr. Gentile,
As you can see from my attached resume, I have over 14 years of experience as an executive and CEO within the technology industry. My greatest accomplishment was building Solaris Software from a start-up company into a $20M business. I believe that my vast experience in creating scalable business models within the software space would be a strong asset to your company in the CEO position.
ArkTech Software Corp’s impressive reputation as an industry leader in SaaS solutions aligns with my background as an innovator in the software solution market. I am confident that my experience as a technology executive would aid the growth of your organization based on my career achievements:
- Built, managed, and scaled a start-up software solution business into a multi-million-dollar corporation, which West Sun Software Inc. acquired for $100M in 2020
- Developed business strategies, analyzed market trends, and drove the development, deployment, and delivery of SaaS solution products generating $8M in annual revenue
- Created a scalable business model to facilitate growth of 80% – 120% YOY
I would like to schedule an interview to discuss how my knowledge of the software solution market could aid your company. You can contact me at your convenience for any questions you may have. Thank you for your time and consideration.
Executive Cover Letter Checklist
An excellent executive cover letter has five main elements:
1. Heading. Use a stylized template to maximize the visibility of your information. Your heading should include the following details:
- Your name, title, and contact info
- The date you sent the letter
- The addressee’s details
2. Salutation. Greet the hiring manager by name — Mr. or Ms. [Last Name]. If you can’t find the hiring manager’s name, use “Dear Hiring Manager” instead.
3. Introduction. Create a strong opening paragraph to catch the hiring manager’s eye. You should open with one of your strongest career achievements and explain your interest in the position you’re applying for. This will create a connection in the reader’s mind for why your qualifications match the company.
4. Body paragraphs. In the next two body paragraphs, you should continue to showcase accomplishments from your work experience that mirror the organization’s needs. Include and prioritize achievements that demonstrate results by using monetary figures and percentages. Consider integrating three bullet points featuring this information to break up the paragraphs.
5. Closing section. To close out your cover letter, you’ll need a call to action (CTA), such as inviting the hiring manager to bring you in for an interview or welcoming them to contact you for additional information on your background. Be sure to thank the reader for their time and consideration, as showing respect also demonstrates your professionalism.
Introduction
When creating your introduction paragraph, you should lead with one of your strongest accomplishments. Select the accomplishment based on its relevance to the posting and the scope of the achievement itself. You should also express your interest in the position you’re applying for. You can emphasize your years of experience within the industry but avoid providing generic job descriptions without a tangible example. Below, you’ll see some examples of how to structure your introductory paragraph.
Reducing external vendor costs by $10M per year for my company by developing an internal IT department was one of my most significant accomplishments. This involved delivering a strategic roadmap and proposal to secure executive buy-in. My ability to lead technology transformations could greatly benefit your organization in the Senior Vice President position.
With 10 years of experience as a senior executive, I have leadership skills that few professionals can match. My background in managing teams and organizations shows I’m the right candidate for this position.
Body Paragraphs
Your body paragraph should continue to demonstrate why you’re the ideal candidate for the job based on your professional achievements. You should also make a point to mention something related to the company’s culture or mission statement and how it matches your career. Avoid spending too much page space talking about your excitement surrounding the opportunity. You want to appear confident and remain focused on why the company should hire you.
Next, you’ll want to create a list of three bullet points that showcase metrics and results from your work experience. Hiring managers want to see examples where you created value. Be sure to emphasize the outcome of your accomplishment. Avoid simply stating generic details and job functions, as they won’t help to differentiate you from other candidates.
As a senior technology executive with 15 years of experience in machine learning and artificial intelligence, I am drawn to your company’s mission to improve quality of life and public safety through the development of autonomous vehicles. My experience as a CEO would help your organization to secure the strategic partnerships to succeed in this developing market.
I hope to bring my expertise in business development and executive leadership to your management team. Some of my most high-profile accomplishments include:
- Defining strategy for the development and deployment of new artificial intelligence and machine learning products generating over $30M in annual revenue
- Collaborating with C-level executives and external client stakeholders to identify product enhancements to drive adoption and increase market share by 20%
- Managing cross-functional organizations comprised of up to 50+ developers, engineers, and data scientists to bring product vision to life
I’m an experienced technology executive who has over 15 years in the field. I am excited about the opportunity to work with your company and believe a partnership would be mutually beneficial.
A few of my job responsibilities and duties in my current position include:
- Leading teams, delegating tasks, defining workflows, and creating technology strategy
- Working with senior leadership and various teams on technical initiatives
- Overseeing development and deployment of products
An impactful closing paragraph should contain a call to action that offers the hiring manager the opportunity to contact you for an interview or additional information on your professional experience. You can also make a final attempt to reinforce how your background aligns with the company’s needs. Remember to thank the hiring manager for their time and consideration in the last sentence. This shows that you’re a professional with strong business communication skills. Below, you’ll see an example of how to create a strong closing paragraph.
I look forward to speaking with you further about how my tactical approach to Agile implementation can transform your project management organization. Please feel free to contact me for an interview at your convenience. Thank you for your time and consideration.
Best regards,
I appreciate you taking the time to review my application. I have always wanted to work with your team, and I believe this could be a great opportunity to advance my career. I cannot wait to learn more about the role.
Other Resume & Cover Letter Examples
- Executive Resume Examples
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- Senior Project Manager Resume Examples
- Management Resume Examples
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- Executive
Get Results This Year With an Executive Cover Letter
If you’re interested in becoming an executive, you need a cover letter to express your skills. What are the best ways to show your skills off?
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Table of Contents
Executive Cover Letter Example
Executive cover letter sample, great executive cover letter example, tips for writing your executive cover letter using this example, faq: executive cover letters.

- Do I really need a cover letter to get an executive job?
- How long should my cover letter be to get an executive job?
- Does this cover letter example work if I don’t have a lot of experience?
Q: Do I really need a cover letter to get an executive job?
Definitely. This is even more important for higher-level jobs than for entry-level jobs, and in most cases, the job description will actually require a cover letter. If you’re not comfortable with your cover letter writing skills, use the ResumeHelp cover letter builder . Our builder provides writing tips and general content examples to help you write a great cover letter no matter what cover letter knowledge you already have.
Q: How long should my cover letter be to get an executive job?
Your cover letter should typically be between one-half and 3/4 of a page. Even for an executive job, you don’t usually need to extend your cover letter past a single page. If the job application otherwise requires a longer cover letter, it will typically note that.
Q: Does this cover letter example work if I don’t have a lot of experience?
You need the experience to get an executive position. However, this doesn’t necessarily mean that you need experience in an executive position specifically. This executive cover letter sample is from an applicant that doesn’t have experience in being an executive. You can cite previous experience in management and even team leadership in other organizations, as well as your full experience in the industry.

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- Cover Letter
Operations Executive Cover Letter Examples
I read your advertisement for a new Operations Executive with interest as a highly qualified Operations Executive. In particular, my position as an operations executive at In Print Technologies, fits the qualifications you are looking for at Dynamic Litho. I am confident I would be a good fit for your company.
I have more than 10 years of experience as an operations executive, and I am skilled at forecasting, budgeting, and developing teams. I also have a broad skill set thanks to my work experience, including excellent critical and analytical thinking skills, and I am particularly good at:
I have a strong educational background, a passion for operations management, in addition to my experience and other personal qualities. I am very excited about Dynamic Litho’s focus on digital printing and would welcome the chance to help you succeed in the future.
Please review my resume, which is attached, for more information about my background and skills. I’ll follow up to schedule a meeting so we can talk about how my background and experience align with your needs.
Although there are many opportunities to do so, a job won’t just fall into your lap. Gaining employment requires creating a cover letter that grabs hiring managers’ attention. LiveCareer is here to help you differentiate yourself from the competition.
Operations Executive Cover Letter Example 1
I am delighted to submit my application for the position of Operations Executive at ABC Corporation. I believe that my skills and experience would be a valuable addition to your team because I have more than ten years of operations and logistics experience.
I was in charge of all facets of the company’s logistics and operations in my previous position as director of operations at XYZ Corporation. I successfully streamlined the order fulfillment process, which resulted in a 20% increase in efficiency I also managed a team of 25 employees and was able to reduce the employee turnover rate by 50%
I am certain that I have the knowledge and expertise necessary to succeed in my position as Operations Executive at ABC Corporation. I am a strategic thinker with a background in boosting productivity and cutting expenses. I am also a capable leader with the capacity to inspire and nurture teams.
Regarding the Operations Executive position at ABC Corporation, I hope to hear from you soon. I am certain that I have the knowledge and expertise to contribute significantly to your team. My resume is enclosed for your review.
Operations Executive Cover Letter Example 2
I’m writing regarding the Operations Executive position you have available, which I saw on your website. I am certain that I possess the abilities and credentials necessary to succeed in this position.
I’ve been employed as an operations executive for a business that creates and distributes pharmaceutical products for the past three years. I have been in charge of managing every aspect of the production process in this position, from the sourcing of raw materials to the shipping of finished goods. In addition, I have been in charge of keeping track of the inventory for the business and making sure that all production deadlines are met.
I have a history of success in this position and have routinely surpassed goals. I’ve been able to increase the company’s market share, streamline the production process, and decrease inventory levels. I am also a pro at applying the principles of lean manufacturing, and I did so with great success in the company’s production process.
I am certain that I possess the abilities and credentials necessary to succeed in this position. I am a dedicated, hardworking, and goal-oriented individual who always aims to surpass expectations. I also believe in working as a team to accomplish great things, so I am a team player.
I want to thank you for your consideration and time, and I hope to hear from you soon.
Operations Executive Cover Letter Example 3
I’m writing to you to let you know that I’m interested in the operations executive position that you have available. I think that I’m a strong candidate for this job based on my experience and abilities.
I have a lot of experience managing operations, including scheduling, inventory, and customer service. Additionally, I have experience working with a variety of goods and services, which has allowed me to hone a variety of skills. These include problem-solving, decision-making, and working well under pressure.
At ABC Company, I most recently worked as an operations manager. In this position, I was in charge of all business operations, including scheduling, inventory management, and customer service. I was in charge of directing the work of six other workers. My responsibilities included creating schedules, instructing staff, and resolving client issues.
I’m sure that my qualifications and experience will help me do well in this job. I am also certain that my optimistic outlook and eagerness to learn will enable me to quickly establish myself as a valuable member of your team.
Thank you for your time and consideration. I look forward to hearing from you soon.
Operations Executive Cover Letter Writing Tips
You must demonstrate to potential employers your management and oversight skills when applying for a position as an operations executive. Giving specific examples of how you’ve successfully managed and streamlined operations in the past is one of the best ways to accomplish this.
To accomplish this, you must emphasize your expertise in the following areas:
- Project management
- Operations management
- Process improvement
- Strategic planning
Customize your cover letter
Like with any other job application, it’s crucial to tailor your cover letter to the particular business you’re addressing it to. This indicates that you ought to research the business and learn about its aims and core values.
After that, use this information to write about how your qualifications for the position are a result of your experience and skills. For instance, if the company is seeking someone with strategic thinking skills, you could mention a prior project where you effectively carried out a long-term plan to achieve favorable results.
Highlight your leadership skills
As an operations executive, you will be in charge of inspiring and directing your team to accomplish shared objectives. In your cover letter, emphasize your leadership skills to demonstrate to hiring managers that you have the skills required for the position.
Some ways of doing this include:
- describing a situation where you had to inspire a group of people to meet a deadline or accomplish a task
- describing how you created a productive workplace that encourages creativity
- mentioning any honors or acknowledgments you’ve gotten for your leadership abilities
Proofread your cover letter
It’s crucial to proofread your cover letter before sending it, just like with any other application. This will assist you in identifying any spelling or grammar mistakes and demonstrate to potential employers that you are meticulous and take pride in your work.
Write an Amazing Cover Letter: 3 Golden Rules (Template included)
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Executive Cover Letter: Examples & 25+ Writing Tips
I had an interview yesterday and the first thing they said on the phone was: “Wow! I love your cover letter.” Patrick I love the variety of templates. Good job guys, keep up the good work! Dylan My previous cover letter was really weak and I used to spend hours adjusting it in Word. Now, I can introduce any changes within minutes. Absolutely wonderful! George
1. Executive Cover Letter Examples
Senior executive cover letter example: experienced, sample executive cover letter: no exec experience, 2. how to write an executive cover letter step by step (template), 1. play by the rules of business cover letter formatting, 2. put your contact information in a professional cover letter header, executive cover letter header template, 3. identify the job to which you’re applying as you introduce yourself, executive cover letter sample: introduction, 4. showcase your most relevant strengths, cover letter for executive positions: middle paragraph, 5. tell them why you want in, executive level cover letter example: your motivation, 6. end on a clear call to action and an appropriate sign-off, sample cover letter for an executive position: call to action & formal closing, was it interesting here are similar articles.

Cover Letter for Internal Position or Promotion Examples
![best executive cover letter Ambition in the US Workforce: Comprehensive Study [2020]](https://cdn-images.resumelab.com/pages/ambition_rl_6.jpg?fit=crop&h=175&dpr=3)
Ambition in the US Workforce: Comprehensive Study [2020]
![best executive cover letter The Female Boss: How We See Women in Power [2021 Study]](https://cdn-images.resumelab.com/pages/female_boss_rluk_8.jpg?fit=crop&h=175&dpr=3)
The Female Boss: How We See Women in Power [2021 Study]
- Main content
Here Is The Best Cover Letter One Executive Has Ever Received
David Silverman, an entrepreneur, executive, and author, writes about the best cover letter he's ever received on Harvard Business Review.
He complains that most cover letters are terrible because they either recap the resume, are merely a formality, or get way too personal.
There are only three situations when a cover letter should be written, he says: when you know the hiring person's name,when you know something about the job's requirements or when someone refers you.
The best example he's ever seen is short and sweet and goes like so:
Dear David:
I am writing in response to the opening for xxxx, which I believe may report to you. I can offer you seven years of experience managing communications for top-tier xxxx firms, excellent project-management skills, and a great eye for detail, all of which should make me an ideal candidate for this opening. I have attached my résumé for your review and would welcome the chance to speak with you sometime. Best regards, Xxxx Xxxx
"Here's what I like about this cover letter," Silverman writes. "It's short. It sums up the résumé as it relates to the job. It asks for the job."
Do those three things and you'll nail your CV. Or at the very least, you'll wow Silverman.
Read more about why Silverman was amazed at HBR >>

- Cover Letter Examples
How to Write an Executive Cover Letter: Example and Tips

Felicia Tatum

Cover letters are another necessary evil of the job search process. No one really likes to write them…mainly because most people don't know what to include to make the cover letter worth reading.
Should you restate your resume?
Should you tell your whole story?
What exactly are hiring managers looking for?
Cover letters should be your introduction to the employer. It's your chance to say hello and why you would be an asset to the company. As an executive, it's even more important. Your role will be monumental, so your first impression has to be fantastic.
While your resume should be detailed, cover letters should be brief with only the most compelling information regarding what job you are applying for and the highlights of your leadership story so far. You can showcase your accomplishments in paragraph or bullet form.
Felicia Tatum, executive resume writer and CEO of , has this to say about highlighting accomplishments on executive cover letters:
I recommend no more than four accomplishments and to focus on facts. The resume can show the details, let the cover letter show the facts so it entices the reader to look at the resume.
An executive cover letter should be written in a compelling and professional manner. Be sure to mention your key skills in leadership, people management, and business growth. You can do this through highlighting aspects of your resume or showcasing your story in a short manner. Including a short list of your strongest skills is a great way to include leadership skills, too.
A quick way to ensure you can efficiently write cover letters is to have a base template. See the tips below for the basic elements of a cover letter and make sure all are included in every letter you send.
Further down this article, we have 7 tips to ensure you customize your letter to spotlight the executive you are.
Effective executive cover letter example

Why this example excels
You should pay attention to these five things right off the bat:
Professional letter format
Heading matches the resume
Short: one page, three basic paragraphs
A professional greeting
Tailored and to the point
The body of the letter should be no more than three short paragraphs explaining which job you want, why you want it, and why you are qualified to have it. You should support your claims with accomplishments and refer to your resume.
If you're starting from scratch, head over to our related post: Here is What a Good Cover Letter Looks Like . Then come back here for the tips you need to take your letter to the next level!
As an executive, you want your cover letter and resume to showcase your strongest leadership skills while meeting all of the above requirements. If you create a basic template, you can quickly create a customized document with the seven tips below to make each and every letter personalized for the company you are applying to.
7 Ways to Make Your Cover Letter Stand Out
Starting at the top of your cover letter, here are 7 tips from the executive resume writer team at Zipjob to get your cover letter noticed.
1. Indicate why you're writing
You may be writing to express interest in an unadvertised opportunity, but you're most likely writing in response to an open position. In the first paragraph, you should tell the reader exactly which job you are applying for and where you found out about the opening. Many HR offices track ads and referrals, so it’s important to highlight these.
You can also list your credentials in the first paragraph to show why you would be an intuitive fit for the company. If you were referred by a person in the company, you would indicate it in the first paragraph.
An example:
I heard about (the job) from your (Title), (Name), and am eager to apply for the position. My credentials include….
2. Tell your story in a compelling manner
Include your unique value explicitly yet concisely. This may be a variation of your elevator pitch, or possibly a brief summary of why your work experience and qualifications is a perfect fit for the job in question.
Use compelling verbs and avoid words such as "prepared" and "managed." Those words are passive, dull, and overused: your cover letter should be interesting and tell a compelling story in a short amount of space.
3. Showcase your leadership abilities in three lines or less
Using language such as "oversaw," "directed," "executed," "delivered," and "owned" will make your cover letter stronger. Writing two to three sentences about your abilities to lead others, lead departments, or lead a company will showcase you as a strong leader.
The first sentence should have your strongest information and senior leadership skills , followed by one or two sentences to strengthen and prove the claims from the first.
Bullet points are a great way to draw the eye to your best accomplishments. This is also effective when used sparingly, though! Limit the number of bullet points and the number of lines they take up in your cover letter.
4. Provide value through your accomplishments
Listing accomplishments to showcase your abilities is a strong way to highlight your strengths. You can do this by listing a few numbers, such as costs saved or costs slashed, awards/achievements, or big projects you completed.
Highlighting your accomplishments with bullets and bolded text make them stand out on the page and will draw the reader’s eye.
Remember to use the same style as your resume so they look like a cohesive application. Use the same resume font , bullet point style, and numbers. That will leave a great impression on your reader, even when you reword the data to make a more persuasive narrative.
Related read: Using the STAR Method to Create a Superior Resume (+ Examples)
5. Address the reader directly (if you know the name)
“Remember that a person’s name is to that person the sweetest and most important sound in any language.” Dale Carnegie
If you know the hiring manager’s name, through research on the internet or LinkedIn, you should include it instead of a standard greeting. The more personalized the cover letter, the better it will be received!
Researching the company’s website and LinkedIn page is a great way to know the key players and be more prepared to write a customized cover letter. It can also give you clues to the company's goals, visions, current projects, recent media attention, and current leadership team.
6. Include a call to action
At the end of your letter, include a call to action. This is the action you’d like the employer to take after reading your letter.
Cover letter samples include:
“Please contact me at your earliest convenience.” “I look forward to speaking to you and encourage you to reach out with any questions.” “Please let me know when you’d like to discuss my resume further.”
The call to action should always be in the very last sentences before you close out the letter. Make it conversational, but not pushy. Remember: it is the hiring manager's job to review applications and contact the best candidates, so be polite without sounding desperate.
7. Add your signature
Obviously, you will add your name to the end of the letter but to add that personalized, executive touch, paste in your actual signature. It takes but can go a long way.
You can take a picture of your actual signature, scan it to your computer, and upload it to your word processor. Some software, such as Adobe Acrobat, will allow you to draw your signature directly into the program.
In conclusion, you should have a short and professional cover letter. Your executive cover letter should:
Start with a personalized greeting to the person you want reading your cover letter.
Tell the hiring managers who you are, what job you are interested in, and why you should be interviewed.
Stay brief and to the point, with accomplishments and highlights to strengthen your claims.
Include a brief call to action at the end.
Close with a professional salutation.
Personalizing your cover letter with your most impressive and relevant accomplishments will make it stand out! Ensuring those accomplishments are related to leadership, motivation, and business development will position you as an executive with plenty to offer.
If you follow the above guidelines, you can write a killer executive cover letter in no time and increase your opportunities for interviews!
Having trouble thinking of how to best display your leadership experience and qualifications in your executive cover letter? ZipJob now offers an executive resume writing service. Take advantage of our experienced executive resume writers, premium resume templates, and top-tier service options:
Related posts:
10 Best Executive Job Search Sites
Marketing Executive Resume Example & Guide
7 Best Executive Resume Services (Updated 2020)
Special thanks to Felicia Tatum for her extensive input and advice for this article. Felicia has an MBA with a concentration in Human Resources. She has a passion for writing and helping people. We are proud to have her on the new ZipJob !
Felicia Tatum, Certified Professional Resume Writer (CPRW) and Certified Employment Interview Professional (CEIP)
Resume writer and job coach by day, author by night. Felicia Tatum has a deep passion for writing and helping people. Securing the USA Today Bestseller title in August 2016, she's excited and determined to make it happen again while providing readers with captivating stories that prove love conquers all. She's a Certified Professional Resume Writer (CPRW) and Certified Employment Interview Professional (CEIP) through the Professional Association of Resume Writers and Career Coaches.

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4 Cover Letter Examples That’ll Make Writing Yours Way Easier
Hot jobs on the muse.

We love having examples. It’s so much easier to decorate a cake, build a model, or yes, even write a cover letter when you know what the end product could look like.
SEARCH OPEN JOBS ON THE MUSE! See who’s hiring here , and you can even filter your search by benefits, company size, remote opportunities, and more. Then, sign up for our newsletter and we’ll deliver advice on landing the job right to you.
So that’s what we’re going to give you—all the cover letter examples and tips you need to make yours shine (we’re unfortunately not experts in cake decorating or model building).
Want to get right down to business? Skip ahead to:
The traditional cover letter example
The impact cover letter example, the writing sample cover letter example, the career change cover letter example, bonus cover letter examples, the 3 basic elements of a cover letter, a few more cover letter tips, why bother with a cover letter at all.
I bet when you see a job listing that says “ cover letter optional ,” you breathe a sigh of relief, gleefully submit your resume, and move on. But you’re truly doing yourself a disservice by not including a cover letter (or by writing one that’s super generic or formulaic).
“When you’re writing a resume you’re oftentimes confined by space, by resume speak, by keywords—you’re up against a lot of technical requirements,” says Melody Godfred, a career coach and the founder of Write in Color who’s read thousands of cover letters over the course of her career. “In a cover letter you have an opportunity to craft a narrative that aligns you not only with the position you’re applying to but also the company you’re applying to.”
Whether you’re writing a cover letter for a data scientist or marketing manager position, an internship or a senior-level role, a startup or a Fortune 500 company, you’re going to want to tailor it to the role, company, and culture. A strong, customized cover letter will help you explain your value proposition and stand out from the stack of applicants. If there’s a gap in your resume , you have the opportunity to explain why it’s there. If you’re changing careers, you have the chance to describe why you’re making the switch. If your resume’s pretty dull, a cover letter helps you show some personality . And yes, cover letters still get read .
Does that sound a bit overwhelming? Don’t fret! We’ve got examples of four types of cover letters below: a traditional cover letter , an impact cover letter , a writing sample cover letter , and a career change cover letter . So let’s take a look at these examples, why they work, and how you can use them to craft your own.
A traditional cover letter is similar to what you’d come up with using a position-based cover letter template . It moves in reverse chronological order through your career history, highlighting parts of your past jobs that make you well suited for this position.
You might want to use this type of cover letter if:
- You’re applying to a more formal company (like a law firm or major healthcare company) or a more conventional role (like a lawyer or accountant).
- You want to play it safe and conservative with your application materials.
The Job Description
Let’s say you’re applying to a paralegal job opening at a law firm. The job description might include:
Responsibilities
- Draft routine legal documents for review and use by attorneys
- Coordinate and organize materials and presentations for legal proceedings
- Research legal and related issues and report findings and conclusions to team
- Provide overall legal administrative support to the legal team
- Maintain calendars and ensure timely filings
Requirements
- Bachelor’s degree or equivalent of relevant education and work experience
- Strong communication skills (oral and written)
- Strong organizational , multitasking, and prioritization skills
- Proficiency with Microsoft Office Suite and LexisNexis
- Trustworthy, positive, energetic, and optimistic attitude with a willingness to roll up your sleeves
The Cover Letter Example
Here’s an example of a traditional cover letter you could write for this role—keeping things strictly professional but without sounding too boring or jargon-y:
Dear Ms. Jessica Sanchez,
In my five-year career as a paralegal, I have honed my legal research and writing skills, and the attorneys I’ve worked with have complimented me on my command of case law and litigation support. Spiegel Law Firm’s 20 years in practice proves that the firm has strong values and excellent attorneys, and I’d be eager to join such a talented team.
I currently serve as a paralegal for Chandler, Chandler, and Greene, where I work closely with the partners on a number of high-priority cases. During my time here, I implemented a new calendar system that ensures timely filing of court papers. This system has prevented missed deadlines and allowed for better organization of internal and client meetings.
Previously, as a paralegal for the Neuerburg Law Firm, I received praise for my overall support of the legal team and my positive attitude. While working there, I came up with and implemented a plan for digitizing their old files while still ensuring security and privacy. This led to more efficiency when preparing for client meetings and legal proceedings.
My further qualifications include a bachelor’s degree from Rutgers University, a paralegal certificate, and training in LexisNexis, Westlaw, and Microsoft Office Suite.
I would love the opportunity to discuss how I can contribute to your legal team. Thank you in advance for your consideration, and I look forward to hearing from you.
Chase Broadstein [email protected] (222) 222-2222
Download this example
Why This Works
This cover letter is short, sweet, and to the point. It shows the candidate has a knack for getting things done in a thorough and timely matter and a track record for helping out wherever needed. The opening lines also express a genuine interest in this specific firm. Plus, there are some important keywords in there like “calendar system,” “bachelor’s degree,” “paralegal certificate,” and “LexisNexis.”
The impact cover letter puts your accomplishments front and center rather than organizing your paragraphs by past roles. You might use a cover letter like this if:
- You’re applying for roles where you’re expected to deliver on certain goals or results (for example, if the jobs involve sales quotas or marketing metrics).
- You haven’t followed a straightforward career path and your past job titles don’t show the extent of your qualifications.
- You want your personality to stand out a bit more than it might in a traditional cover letter.
Let’s say you’ve come across an opening for an email marketing manager . Part of the job description states:
- Manage email marketing strategy and calendar, including copywriting, optimization, monitoring, analyzing, and reporting on campaigns
- Improve campaign success through conversion optimization, A/B testing, and other experiments
- Collaborate with the design team to ensure brand guidelines are followed in emails
- Partner and collaborate cross-functionally with sales, product, product marketing, and data teams
- 3+ years in email marketing
- Experience with Constant Contact, Google Analytics, HTML, CSS, Photoshop, and Microsoft Excel, a plus
- Excellent communication skills (oral and written) and an eye for copyediting
- Strong interpersonal , relationship-building, and stakeholder management skills
- Excellent project management, problem-solving , and time management skills, with the ability to multitask effectively
Here’s an example of an impact cover letter where the writer’s hard skills and successes stand out:
Dear Russ Roman,
I have a problem. See, my inbox currently (and embarrassingly) hosts 1,500 unread emails—including newsletters from at least 50 different brands.
But this problem only fuels my passion for creating emails that are worth opening. Because from my perspective, as someone who can barely get through their own stack of mail, that’s a true win.
I’ve been following Vitabe for years, and can proudly say that I open every single email you send to me. I’m a sucker for a good subject line—“Take a Vitamin-ute—We’ll A-B-C You Soon” being my favorite—and the way your email content feels both fun and expert-backed really speaks to me. This is why I’m thrilled to submit my application for a role as email marketing manager at your company.
I have over four years of experience working in the email marketing space. In my current role at Westside Bank, I was able to implement new email campaigns centered around reengaging churned clients. By analyzing data around the types of clients who churn and the engagement of our current email subscribers, as well as A/B testing headlines and newsletter layouts, we were able to increase email subscribers by 15% and convert 30% of those subscribers to purchase our product, a significant increase from the previous year. I also launched a “Your Credit Matters” newsletter focused on educating our clients on how they spend and manage their credit—which became our highest performing campaign in terms of open-rates and click-through to date.
Previously, as a member of the marketing team at Dream Diary Mattresses, I collaborated with the sales and product team to understand how I could best support them in hitting their quarterly goals. One specific project involving creating personalized emails for customers drew more people to come back to our site after 30 days than direct paid ad campaigns, leading to a 112% increase in revenue from the last quarter.
I take the content I write and the calendars I manage seriously, editing and refining beyond detail-oriented and into meticulous territory, and I feel my experience and drive would greatly help Vitabe further develop their email program for success.
Thank you very much for your time and consideration. I look forward to hearing from you.
Lad Miller [email protected] (987) 654-3210
This sample cover letter concisely highlights the applicant’s most significant, relevant achievements. By adding context to how their projects were created, monitored, and completed, they’re able to show just how results-driven they are and how they’ve successfully leveraged some of the skills the company is looking for.
One thing worth noting: This person didn’t include keywords such as Constant Contact, Google Analytics, HTML, CSS, Photoshop, or Microsoft Excel—all of which are listed in the job description. But those skills are most likely in their resume already, and leaving them out gives them the space to discuss specific projects and tell a story not visible on other parts of their application.
For roles where written communication is key, such as PR, copywriting , or journalism jobs, your cover letter will likely be the first writing sample your future employer sees. So it’s just as important to show your skill set in action through eloquent writing.
- Writing or editing is a key component of the role you’re applying to.
- You want to show off your creativity.
Here’s part of a job description for a staff writer position:
- Pitch and write articles, reporting on timely issues and trends
- Collaborate with editorial and other teams to launch each digital issue and other special projects on schedule
- Evaluate content performance and digital trends on a daily basis to constantly adjust pitches and packaging
- Utilize CMS tools, strategically select photos and videos, and request original graphics to optimize all written content for maximum engagement
- At least 2-3 years of experience creating content at a digital-first outlet
- Strong writing and reporting skills, and the ability to write clearly and quickly
- Familiarity working in a CMS and with analytics tools such as Google Analytics
- Deadline-driven, strategic thinker with a knack for crafting click-y headlines
- Strong collaborator who thrives in fast-paced environments
Have fun with this one, but triple-check for spelling and grammar mistakes, and make sure you’re showing off your best writing:
Dear Tai Chen,
Since I could walk, I’ve been dancing. And since I could read, I’ve been glued to Arabesque Weekly . At one point, you featured one of my local heroes—a ballerina who struggled with an injury early in her career and went on to become a principal dancer at Pacific Northwest Ballet—and I plastered the article above my childhood bed. It’s still there today.
That article—and so many others you’ve published—taught me that dancing was about more than just pirouettes and arabesques and that the right kind of writer can shed light on aspects of the art that make it surprising, impactful, and universal. I can be that writer.
As an editorial assistant at TheImprovGroup.com for the past two and a half years, my main responsibility was to get all of our content ready to go live on the site. This included fact-checking, proofreading, adding in HTML where necessary, and finding photos, videos, and GIFs that would complement the content and optimize audience engagement. As I tinkered with each post, I became intimately familiar with our internal CMS. Reviewing every single article we published and following reactions and engagement helped me gain a deep understanding of what makes a piece really land with our audience.
But by far my favorite aspect of this role has been writing. Each week, I pitch and write at least one article, from 250-word news items to 900-word advice pieces to even longer profiles, features, and personal essays. I love the challenge of developing pitches that align with the trends we see in the data, reflect with the company’s brand and mission, and allow me to flex my creative muscles.
Collaborating with my team to form the best content library we can has been a dream come true. I would be so excited to use my experience to help Arabesque Weekly achieve its goals. And I hope to one day write a story that another little dance lover tapes to their wall forever.
It would be an honor to be a part of your editorial team, and I look forward to the possibility of discussing the opportunity with you.
Hoping to be your next staff writer,
Marlee Wood [email protected] (555) 666-4433
This candidate is clearly passionate about this specific publication and leads with a unique personal anecdote tied to the company’s mission that demonstrates their ability to tell stories in a compelling way. There are relevant keywords and phrases, sure, but they’re not just thrown in there. Their voice comes through in every sentence, proving this person knows how to communicate effectively and creatively.
Cover letters can play a big part in helping career changers prove their qualifications—especially when it’s unclear how their skills transfer over to this new field.
You might write a career change cover letter if:
- You want to highlight the transferable skills you have that relate to the job description.
- You want to explain why you’re making the switch and what’s driving you toward this specific industry, company, or position.
Let’s say you’re someone who has experience supporting a sales team as an administrative assistant , and you’re now looking to become a sales representative. You come across a job posting that includes:
- Develop new sales techniques and strategies to build pipeline and hit team goals
- Coordinate with other teams to increase lead-generation efforts
- Assist in the processing of new business, including contacting customers to finalize sales and service transactions
- 1-3 years of successful sales experience
- Strong communication skills
- Ability to thrive in a fast-paced, ever-changing environment
- Ability to work independently to plan, set priorities, and effectively organize work
- Proven ability to be persuasive, persistent, and confident in closing a sale
Here’s how you might translate your past experience over to this new (and exciting) prospect:
Dear Maria Russo,
The head of sales at Sunshine Inc. was in a bind. She needed six client meetings scheduled, 18 service transactions processed, and a summary of the team’s new lead generation campaign drafted before getting on a flight to Austin—in three hours. So she turned to her cool-headed, sales-savvy administrative assistant for help. That assistant was me. Not only did I execute everything on her to-do list, I did it all before her plane left the ground.
For three years, I worked in lockstep with a busy, growth-oriented sales leader to support the business development team. As the sole administrative assistant in the department, I balanced a swath of competing priorities, ranging from coordinating meetings and inputting data to contacting customers, finalizing transactions, and creating promotional materials. This role helped me develop a comprehensive understanding of the sales cycle, sales strategy, and pipeline growth.
Like many others, my career path hasn’t been entirely straightforward. After leaving Crabapple Media, I enrolled in a local coding bootcamp. Six months later, I emerged with a certificate in computer programming and a certainty that I did not want to be a coder. But education is never wasted. I’m now an aspiring sales representative with experience supporting a thriving sales team and extensive knowledge of the tech space.
Here’s a little bit more about how my experience would translate into this role:
- At Crabapple Media, I assisted in coordinating three annual sales strategy rollouts, yielding an average increase in pipeline of 26% YoY.
- At Sunshine Inc., I supported 12 independent team members in their lead-generation efforts. I also assisted in processing an average of 300 sales transactions every quarter.
- I thrive in busy, ever-changing environments that require me to communicate clearly and concisely. Supporting a high-volume team and a busy executive helped me to hone these skills—I typically sent more than 200 emails a day!
I would, of course, love to schedule a time for us to discuss this role and my experience, and I truly want to thank you for considering me.
All the best, Olu Abiola [email protected] (123) 456-789
The opener draws you in and makes you want to learn more. It toots the person’s horn, but in a way that’s substantiated. Then, the next couple sections explain their experience in the sales space and other relevant qualifications, before eventually tying that back to why they’re applying to this specific job. Similar to the impact cover letter, the author lists some of the more important qualities they bring to the table, doing a bit of keyword inclusion and resume gap explaining along the way.
To further guide you, check out some more cover letter examples:
- Pain point cover letter example
- Internship cover letter example
- Recent graduate cover letter example
- (Another) career changer cover letter example
- Stay-at-home parent returning to work cover letter example
- Sales cover letter example
- Email marketing manager cover letter example
- No job description or position cover letter example (a.k.a., a letter of intent or interest)
Let’s break down one of our example cover letters real quick
Check out this handy infographic that breaks down our impact cover letter.

Cover letters are a little like puzzles. When you put each component in its proper place (and remove any parts that don’t fit), you create a complete picture. But even though that picture is always different (as you saw above) a lot of the types of pieces are the same.
In other words, every great cover letter includes the following elements:
1. An Engaging Opener
By opener, we primarily mean your first paragraph: How you start a cover letter is everything. Your opening lines influence whether someone keeps reading—and you want them to, right?
“Starting with something that immediately connects you to the company is essential—something that tells the company that this is not a generic cover letter,” Godfred says. “You have to say something that tells the employer, ‘I wrote this just for you.’”
It can be a childhood memory tying you back to the company’s mission. It can be a story about the time you fell in love with the company’s product. It can be an anecdote from another job or experience showing how hard of a worker you are. Whatever you decide to open with, make it memorable.
2. A Clear Pitch
Use the next few paragraphs of your cover letter to “hit them with the strongest results you have that are aligned with the opportunity,” Godfred says. Ryan Kahn —Muse career coach and founder of The Hired Group —calls this your pitch. In other words, the part where you’re “selling yourself for the position and why you’re qualified for it.” Additionally, Godfred says, “If you’re someone who’s transitioning careers, and you need to explain that transition, you do it there.”
This section should have a balance of soft and hard skills , Godfred says. Talk about your experience using Salesforce or doing SEO work, but also highlight your ability to lead teams and communicate effectively. “Companies are embracing authenticity, they’re embracing humanity, they’re looking for people who are going to fit their culture. So what are your values? What do you stand for?” says Godfred. These values should be as much a part of your cover letter as the super specialized hard skills.
3. A Great Closing Line
Your closing line could include your next steps, Kahn says, such as “I welcome the opportunity to speak with you more about how I can contribute to [team],” or, “I would love to schedule a time for us to discuss this role and my experience.” But more importantly, “You want to make sure that you’re gracious and thanking them,” he says. While seemingly cliché , it never hurts to end on a simple, “Thank you for your consideration.”
Here are a few more tips to help the cover letter process:
- Start with a “brain dump”: If you’re staring at a blank page, Godfred always recommends that her clients start by getting all their ideas on the page without paying attention to length. Then “ask yourself how you can cut half of it,” Godfred says. You’ll likely find that repeated information and very generic phrases are the first to go. (If it’s still too long, here are some tips for getting your cover letter down to one page .).
- Don’t just repeat your resume: You only have so much space to get your point across, so focus on the information that isn’t stated elsewhere rather than simply regurgitating your resume.
- Focus on quality over quantity. Target the jobs you’re most closely drawn to and qualified for and give them all your energy, rather than trying to churn out hundreds of cover letters, Kahn says. You may not be able to apply to as many jobs, but you’ll have a better response rate.
- Remember the ATS: Much like your resume, applicant tracking systems, or ATSs , will be sifting through your cover letter. So you’ll want to scatter relevant keywords from the job description throughout your cover letter where it makes sense.
- Don’t stress over formatting: You may see flashy cover letter examples across the internet, but for the most part, it just isn’t necessary. ATSs can’t read text that has been formatted beyond using bold, italics, underline, and color, so keep your font and layout simple—especially if you’re submitting your cover letter through an online portal.
- Include your contact information on every page , including your name, phone number, and email. “Imagine you come across a cover letter and you print it out with a bunch of applications to review and it doesn’t have the person’s contact information on it,” Godfred says. “You never want to put yourself in a situation where you’re the right person and they can’t find you.”
- Edit ! Here’s everything you should double check before pressing submit.
Hopefully these cover letter examples help as you go to tackle your own. Remember: This is just one small step in the process! Take your time, but learn to move on when you’ve given it your all.
Regina Borsellino contributed writing, reporting, and/or advice to this article.

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The Best Cover Letter I Ever Received
- David Silverman
In my last post I talked about how to make your résumé more likely to catch the attention of a hiring manager. As a follow up, I’d like to discuss cover letters. Here’s my basic philosophy on them: don’t bother. That’s because the cover letters I see usually fall into one of three categories: The […]
In my last post I talked about how to make your résumé more likely to catch the attention of a hiring manager . As a follow up, I’d like to discuss cover letters. Here’s my basic philosophy on them: don’t bother.
That’s because the cover letters I see usually fall into one of three categories:
The recap: The résumé in prose form. It’s redundant, harder to read than the résumé, and provides no additional insight. The form letter: This says, essentially, “Dear Sir or Madam: I saw your ad in the paper and thought you might like me.” And it’s clearly a form letter where maybe they got my name and company right. If they’re lucky, I will still take the time to read their résumé after being insulted with a form letter. The “I’m crazy”: This one’s rare, and it expands on the résumé of experience with some personal insights. Examples range from the merely batty (“I find batik as an art form has taught me to become both a better person and project manager.”) to the truly terrifying (“I cast a pentagram hex and the central line pointed towards your job listing. I know you will find this as comforting as I do.”) There are really only a few times to use a cover letter:
- When you know the name of the person hiring
- When you know something about the job requirement
- When you’ve been personally referred (which might include 1 and 2)
Under those conditions, you can help your cause by doing some of the résumé analysis for your potential new boss. To illustrate, here’s the best cover letter I ever received:
Dear David: I am writing in response to the opening for xxxx, which I believe may report to you. I can offer you seven years of experience managing communications for top-tier xxxx firms, excellent project-management skills, and a great eye for detail, all of which should make me an ideal candidate for this opening. I have attached my résumé for your review and would welcome the chance to speak with you sometime. Best regards, Xxxx Xxxx
Here’s what I like about this cover letter: It’s short. It sums up the résumé as it relates to the job. It asks for the job.
The writer of this letter took the time to think through what would be relevant to me. Instead of scattering lots of facts in hopes that one was relevant, the candidate offered up an opinion as to which experiences I should focus on.
And that means the writer isn’t just showing me skills related to the job, he’s showing me he’ll be the kind of employee who offers up solutions — instead of just laying problems on my desk.
What do you think? Have you ever secured a job thanks to a cover letter? What’s your view on the value — or lack thereof — of cover letters?
This content was adapted for inclusion in the HBR Guide to Getting the Right Job.
Editor’s note: For a different take on whether you need a cover letter and advice on how to write a great one, read our Best Practice “How to Write a Cover Letter”

- David Silverman has had ten careers so far, including entrepreneur, executive, and business writing professor. He is the author of Typo: The Last American Typesetter or How I Made and Lost 4 Million Dollars and of the April 2011 HBR article, Synthesis: Constructive Confessions .
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Sales Executive Cover Letter Example
The Sales Executive is a key role in any organization. This position is responsible for developing and maintaining relationships with customers, understanding their needs, and finding solutions to meet those needs. Sales Executives are expected to have excellent communication and interpersonal skills, as well as extensive knowledge of their organization’s products and services. They must be able to identify potential customers, generate leads, and handle customer inquiries. They must be organized, detail-oriented, and able to work in a fast-paced environment.
The cover letter that garners the most attention should be short yet cover all the vital aspects that a hiring company is looking for in a Sales Executive Cover Letter . Use our Sales Executive Cover Letter Samples and get an opportunity to set your document apart from your competitors.

- Cover Letters
- Marketing & Sales
Sales executives are responsible for developing and managing customer relationships, identifying sales opportunities, negotiating terms of agreements, and ensuring customer satisfaction. They work to promote products and services to prospective customers and help manage customer relationships with existing customers. They investigate customer needs and requirements, develop sales strategies to meet customer needs, and manage customer relationships. They use sales techniques to close deals and maintain customer satisfaction. They analyze customer feedback and use it to improve products and services. They also monitor competitor activities and trends in the industry.
What to Include in a Sales Executive Cover Letter?
Roles and responsibilities.
- Develop new business by researching, prospecting, and networking with potential customers.
- Identify customer needs and develop strategies to address those needs.
- Prepare and present sales proposals to potential customers.
- Negotiate contracts and close sales.
- Monitor customer accounts to ensure customer satisfaction.
- Respond to customer inquiries and resolve customer complaints .
- Provide feedback to management on customer needs and requests.
- Develop and maintain relationships with customers.
- Analyze sales trends and develop strategies to increase sales.
- Track sales performance and goals.
- Participate in trade shows and other marketing events.
- Keep up-to-date on product knowledge and industry trends.
Education & Skills
Sales executive skills:.
- Excellent communication, interpersonal, and presentation skills.
- Ability to identify customer needs and recommend appropriate solutions.
- Ability to work independently and as part of a team.
- Ability to work in a fast-paced environment.
- Strong organizational and time management skills.
- Ability to generate and track leads.
- Proficient in Microsoft Office Suite.
Sales Executive Education Requirements:
- A Bachelor’s Degree in Business Administration or Marketing is typically required for a Sales Executive. Other relevant degrees include Communications, Economics, and Psychology. Knowledge of sales techniques and industry-specific software is also beneficial.
Sales Executive Cover Letter Example (Text Version)
Dear Mr./Ms.
I am writing to apply for the position of Sales Executive at [Company Name]. I have been in the sales industry for more than five years and have a successful track record of generating leads, developing client relationships, and increasing sales.
I have a strong understanding of the sales process, from identifying customer needs to close deals. I am experienced in working with both B2B and B2C clients and have a proven ability to build trust and loyalty.
I am also highly organized and have a keen eye for detail, which I use to ensure that customer requests are handled in a timely manner.
In my current role as a Sales Executive, I have been able to exceed targets each quarter and have been recognized by my employer for my consistent performance. I am confident that I can bring the same level of success to your company.
My qualifications include:
- Over 5 years of experience in sales, consistently exceeding sales goals and quotas.
- Proven ability to develop and maintain customer relationships, resulting in high customer retention rates.
- Exceptional customer service, communication, and negotiation skills.
- Ability to use analytics to identify customer needs and develop sales strategies.
- Solid understanding of industry trends and market fluctuations.
- Achieved recognition for meeting and exceeding customer service goals.
I am eager to learn more about the Sales Executive role and discuss how I can contribute to the success of your organization. Please feel free to contact me at [phone number] or [email address] to arrange an interview.
Thank you for your time and consideration.
Sincerely, [Your Name]
Sales Executive Cover Letter Example with No Experience(Text Version)
- Secured top position in college-level ‘Sales and Marketing’ competition.
- Developed and presented client-focused sales proposals.
- Adept at using technology-based sales and marketing tools.
- Leveraged strong communication and interpersonal skills to build rapport with customers.
- Met or exceeded sales targets on a regular basis.
- Developed and implemented successful marketing campaigns.
- Organized and presented product information to customers.
- Evaluated customer feedback to identify and implement improvements.
- Utilized analytical skills to identify trends in sales data and customer behavior.
Your cover letter should provide a brief overview of your professional background and explain why you would be the best candidate for the Sales Executive role. Be sure to include examples of your accomplishments and successes in previous sales roles. Additionally, you should highlight any special skills and knowledge you possess that would be beneficial to the position. Finally, be sure to mention any awards or recognition you have received for your work in sales.
Your cover letter should be concise and to the point, with a professional tone. Be sure to provide specific details about your past experiences and successes that demonstrate your ability to be a successful Sales Executive. Finally, be sure to mention the company by name and express your enthusiasm for the opportunity. Want some matching resumes, have a look at our Sales Executive Resume Samples .

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Here are three executive cover letters: chief executive officer, chief information officer, and chief technology officer. We also have writing tips to help you create an authoritative cover letter that lands more interviews. Build My Cover Letter Now View Text Format Download Want an aesthetic cover letter?
Jax Sampson (111) 789-3456 [email protected] April 30, 2019 Dear Hiring Manager, I am thrilled to have the opportunity to apply for the position of Executive at Crossover Software. I began my career as a software developer, so I understand the needs, culture and work environment of software firms like Crossover.
For an executive cover letter, addressing your letter recipient by name (whether that be the hiring manager or someone else) is practically a must. While entry-level applicants might get away with "Dear Hiring Manager," it's rather poor form for an executive candidate.
The best cover letter format An excellent cover letter uses business letter formatting with: your name and contact information at the top the hiring manager's name and company contact details a salutation addressing the hiring manager by name 3-4 paragraphs and a bulleted list a polite sign-off (like "Sincerely,") and your name
Here's how to write an executive job cover letter: 1. Use the proper executive cover letter format Stick to one-inch margins on all sides. Go with single or 1.15 line spacing. Pick a classic font and make it 11pt or 12pt. Read more: The Best Cover Letter Format 2. Create a professional cover letter header
A cover letter is used to demonstrate your interest in the role, passion for the company, and the impact you've had in previous positions. Cover letters should include a standout opening, relevant skills and qualifications, and a strong finish with a call-to-action — all within one page and unique to each application.
The Cover Letter: A Powerful Executive Briefing Not all job postings require you to upload a cover letter, and some resume databases don't even allow it. But if you get the chance to do so,...
Here is an example of a persuasive closing statement from an executive manager cover letter I am eager to get to know your team and begin working to achieve each of your company's core objectives. To best reach me to schedule a meeting, call me at (123) 456-7890 any weekday between the hours of 7 a.m. to 5 p.m.
This cover letter example is strong because it employs general cover letter writing best practice. It is neatly and clearly formatted, the contact details are correct and easily referenced, and it is within the prescribed one page limit. For senior level or executive role cover letters, the details or specifics of your accomplishments are ...
Executive Director Sample 3 Dear Sir or Madam, I am writing to express my interest in the Executive Director position. As a former military member, I have extensive managerial experience. I have led troops through combat operations and have held several other titles including first sergeant and executive officer.
When applying to an executive or CEO role, it's likely you have many years of experience. However if your cover letter is borderline novel-length, it's too long. Your cover letter should be no longer than a page. Ideally, it should be somewhere between three to four paragraphs.
An excellent executive cover letter has five main elements: 1. Heading. Use a stylized template to maximize the visibility of your information. Your heading should include the following details: Your name, title, and contact info The date you sent the letter The addressee's details 2. Salutation. Greet the hiring manager by name — Mr. or Ms.
Here's a short cover letter example to get you started: Dear Mr. Smith, Over the course of my [X] years of experience, I have always found that I have a natural talent for management. When I was a low-level worker, I typically took leadership roles when available.
Operations Executive Cover Letter Writing Tips. You must demonstrate to potential employers your management and oversight skills when applying for a position as an operations executive. Giving specific examples of how you've successfully managed and streamlined operations in the past is one of the best ways to accomplish this.
Example of an executive director cover letter. Here is an example of an executive director cover letter using the template above: Duncan Eisen Detroit, Michigan 456-235-6645 [email protected] March 3, 2022. Amanda Mishka CoreTech Global 1343 Innovation Way Detroit, Michigan 44930. Dear Amanda Mishka,
Instead, be proactive in your search efforts and don't be afraid to approach companies that aren't actively looking for executives. 4. Showcase Your Most Relevant Strengths. The second paragraph of your executive cover letter is your opportunity to respond directly to the requirements of the job.
David Silverman, an entrepreneur, executive, and author, writes about the best cover letter he's ever received on Harvard Business Review. He complains that most cover letters are...
An executive cover letter should be written in a compelling and professional manner. Be sure to mention your key skills in leadership, people management, and business growth. You can do this through highlighting aspects of your resume or showcasing your story in a short manner.
Whatever you decide to open with, make it memorable. 2. A Clear Pitch. Use the next few paragraphs of your cover letter to "hit them with the strongest results you have that are aligned with the opportunity," Godfred says. Ryan Kahn —Muse career coach and founder of The Hired Group —calls this your pitch.
(123) 456-7891 [email protected] May 1, 2018 Dear Hiring Manager, I'm excited to be applying for the Executive Assistant position at River Tech. It's clear that you're looking for someone who understands the nuances of managing a CEO's busy day and can proactively tackle issues.
To illustrate, here's the best cover letter I ever received: Dear David: I am writing in response to the opening for xxxx, which I believe may report to you. I can offer you seven years of ...
Sales Executive Cover Letter Example with No Experience (Text Version) Dear Mr./Ms. I am writing to express my interest in the Sales Executive position you have posted. Although I have yet to obtain any formal sales experience, I have a great deal of enthusiasm for the world of sales and a strong desire to learn.